Promonews - 25th May 2021

For Gracey's Got You Covered - a truthful, emotional song about being there for a friend in need - Salim Adam directs a video focussing upon the bonds of friendship, fusing Gracey's charismatic performance with a very relatable story. 

Adam's video encapsulates the intimate setting between the two kindred spirits as they support each other through hardships, and then flows through a night out on the town together with friends, letting their hair down.

With emotions running from pain to release, the energy and passion of the video never wanes and always looks great, with the director utilising various formats to deliver its powerful message of care for friends - a subject that resonates more than ever.  

“Got You Covered is a love song to my best mate," says Gracey of the song written and produced by Billen Ted. "It’s about being there for someone no matter what - and recently she’s been battling an eating disorder alongside going through a heartbreak.

"It’s about having someone’s back through the highest and lowest points of life, and it’s my way of telling her she is never alone."

PRO Credits


DirectorSalim Adam
ProducerBen Pengilly
Production CompanyPartizan Darkroom
Executive ProducerMayling Wong
1st ADAffy Robani
Director of PhotographyMiles Ridgway
Focus PullerKarl Hui
2nd ACMarcia Sousa
GafferRamzey Sabbagh
Art DirectorFin Sullivan
WardrobeCora Delaney
Make-upAna Takahashi
EditorThomas Brigden
Editing companyFinal Cut
ColouristAlex Gregory
Grading companyThe Mill
Lead actorMia Tomlinson
Director's RepresentationClaire Stubbs @ Mouthpiece
CommissionerLouis Danckwerts
Other creditsCast Hair & MU - Rachel McDonald Assistant - Shani Mushington Cast Styling - Lorena Hydeman Assistant - Lauren Hope

Promonews - 25th May 2021

Related Content


Yxng Bane 'Needed Time' by Salim Adam

Salim Adam's video for Yxng Bane's Needed Time reveals the more sensitive side of the young London singer and rapper, as Bane looks back upon on a relationship that's had …

Promonews - 30th Nov 2018

Latest News