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Yseult 'Bad Boy' by Thibault-Théodore

Rob Ulitski - 14th Apr 2021

Thibault-Théodore directed a sensual and subversive promo for the iconoclastic French singer Yseult. 

The video for Bad Boy, which came out late last year, explores eroticism, beauty and surrender in genuinely breathtaking fashion. Rapper Ichon co-stars as Yseult's partner in an affair which involves different aspects of fetish practice in sexual life, the video bares all in both a physical and emotional sense, and is handled with due care by the director. 

Beautifully shot by DoP David Foulkes, the cinematography feels very much traditional in its technique, but contemporary in its boldness and attitude. And it all leads to a staggering moment of artistic expression and trust by Yseult in the final section of the video.  

Translating raw emotion into a true piece of art, the creative team have pulled off a wonderful project that elevates the downtempo track.

Rob Ulitski - 14th Apr 2021

Tags

  • Pop
  • Sensual
  • emotional
  • Performance
  • Bondage
  • Fetish

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Credits

Production/Creative

Director
Thibault-théodore
Executive Producer
Reda Ait
1st AD
Valentin Peoc'h

Camera

Director of Photography
David Foulkes
1st AC
Manon Delville
2nd AC
Micaela Albanesse
Steadicam
Sacha Nacéri

Lighting/Grip

Gaffer
Blaise Basdevant

Agent

Director's Representation

Other credits

Assistant Gaffer

ANTHONY CORNIL

Metteur en scene

NICOLA SCARLINO

Directeur de mouvement

NICOLAS HUCHARD

Expert Shibari

ALEX AKA. DIRTY VON P

Stylisme

KEVIN LANOY

Designer

ELIF STUDIOS

Maquillage

CYRIL LAINE

Cils

ANTOINE DUGRAND

Cheveux

KANYSA HAIR

Assistant de production

ADELINA BICHET ELZEY

Assistant set design

ACHIRAF DJAKPA

Assistant set design

AMIN BIDAR

Assistant stylisme

ELIE MERVEILLE

Opérateur analogue

MAELLE JOIGNE

Post-Production REDA AIT

Montage

CHEYNE TILLIER-DALY

Etalonnage EUDES QUITTELIER

Flammes

AURELIEN TEURLAI

Sous-titres

BAPTISTE COUSSAU

Crédits mode

AREA – LUDOVIC DE SAINT SERNIN

Rob Ulitski - 14th Apr 2021

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