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LÉON 'Seventeen' by Bjarke Underbjerg

Rob Ulitski - 16th Feb 2021

Bjarke Underbjerg rounds off a trilogy of videos for Swedish artist LÉON, with the introspective promo for Seventeen. 

Through the reunification of the indie pop star and her first love, we see the different ways in which posing for a camera and posing for a person intertwines - the constant switch between vulnerability and immovability. In short it's like the age old question: who are we through the eyes of another? 

DoP Adam Jandrup carries over the same cinematic, emotive cinematography from the previous two promos, with an added energy and flair towards the crescendo of the concept. 

Beautiful work and a striking way to end a special series of videos. 

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Rob Ulitski - 16th Feb 2021

Tags

  • Indie pop
  • Performance
  • Choreography
  • Trilogy

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Credits

Production/Creative

Director
Bjarke Underbjerg
Producer
Melanie Frydshou
Production Company
NEW LAND
Production Company
Executive Producer
Carla Mooney
Executive Producer
Delwyn Mooney
Executive Producer
Thor Brammer Jacobsen
Executive Producer
Sara Samsøe
1st AD
Pelle Götze Johansson

Camera

Director of Photography
Adam Jandrup
1st AC
Nicolaj Niebuhr
Steadicam
Jonas Torp

Lighting/Grip

Gaffer
Martin Riello

Art

Production designer
Alicia Zwetsloot

Wardrobe

Make-up
Viola Lynge

Grading

Colourist
Sofie Borup
Colour grade company
Company 3

Commission

Label
BMG

Other credits

Best Boy

Yannick Brückert

Grade

Alexandra Lubrano @Company3

Caster & Runner

Vashty Mwepeele

2nd AD & Runner

Bastian Laigaard

LED Technician

Mathias

Special Thanks

Art Official Agency & Kasper Notlev

Rob Ulitski - 16th Feb 2021

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