Rob Ulitski - 12th Nov 2020

A man battles with inner turmoil in Alexandre Richard's stunning video for Mada Mada's Autonome. 

It's set in a Montreal apartment in 1954, where an author struggling with writer's block is thrown into a contorted dance with his inner demons. The gritty reality of the apartment gives way to something else, and in the midst of his torment, salvation of sorts arrives, when a gentle touch comes to mind.

Documenting a sense of struggle and anguish through introspective choreography, the video is hugely arresting - not least due to the compelling presence of dancer and choreographer Charles-Alexis Desgagnés as the author - aided by superb sound design and haunting cinematography by Graham Gs.

A perfect storm of performance and art, Richard has created a special piece of work. 


DirectorAlexandre Richard
ProducerGraham Gs
ProducerGraham Gs, Alexe Roche, Alexander Bain
ProducerAlexander Bain
Production CompanyLes Orphelins
1st ADAlexe Laroche
Director of PhotographyGraham Gs
Focus PullerJonathan Auger
GafferMaxime Latraverse
Art DirectorVéronique Duplain
EditorAlexandre Richard
ColouristMartin Gaumond
Grading companyOutpost Digital
VFXAa Studio
ChoreographerCharles-Alexis Desgagnés
Lead actorCharles-Alexis Desgagnés
Other creditsSound Design: Kristopher Laflamme

Rob Ulitski - 12th Nov 2020

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