Promonews - 10th Sept 2019

Nyge makes the surprising journey from London estate to swish polo grounds in this team-up with Rushy. And he makes some big cash withdrawals on the way, in Dan French's video for ATM.

DAN FRENCH:

"This promo is the first collaboration between Nyge and Rushy. The song is upbeat with some great summer vibes. We wanted to bring in locations that aren't usually associated with the genre and transition seamlessly between them. Taking a stereotypically upper-class sport like Polo and bringing our own twist on it. This is juxtaposed with the estate which highlights the heritage of these artists and, of course, ATMs and money feature heavily."

PRO Credits

Credits

2nd ACBradley Shemmell
DirectorDan French
Production CompanyFamily Creative
1st ADOtis Dominique
Director of PhotographyLaura Gallop
Focus PullerZach Levi-rodgers
ProducerMarisa Lee
GafferTom Nowell
Art DirectorLyndon Ogbourne
Make-upCollette Ruddy
ColouristVlad Barin
VFXTom Stone

Promonews - 10th Sept 2019

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