The 1975 'People' by Warren Fu
Rob Ulitski - 27th Aug 2019
Warren Fu serves up a rapid-fire visual feast for his third collaboration with The 1975 - a video with a nü-metal edge, and frontman Matty Healy rocking Marilyn Manson-esque long hair.
The band performs in a box featuring flashing lights, words and images that shift from wall to wall as the camera moves chaotically around them. At one point, Healy has a bomb strapped to his chest that he sets off, and that explodes into more digital images.
WARREN FU:
Matty Healy is one of those once-in-a-generation performers that can pull off this Molotov cocktail of rage and cheeky swagger.
“Culture has been missing music that defies the status quo, so I was excited to hear that the band wanted to shake things up with their next video.
"People is sort of a snapshot of the current state of our world: social media addiction, misinformation, consumption, environmental waste, binge-watching, surveillance capitalism, apathy vs activism, all trapped in a box of relentless media.
"The elements fell into place to create the perfect storm. Ben Ditto, [the band’s creative director], was responsible for the vile and subversive graphics that give the lyrics context. Matty Healy is one of those rare, once-in-a-generation performers that can pull off this Molotov cocktail of rage and cheeky swagger.
"My job was to make sure the camera, the movement and pacing all matched that explosive urgency. It felt like a return to the raw aggression of 70s and 90s rock, but with modern technology.”
Featured sponsors
Rob Ulitski - 27th Aug 2019
Credits
Production/Creative
- Director
- Warren Fu
- Producer
- Mayling Wong
- Production Company
- P
- Executive Producer
- Mayling Wong
- Production Manager
- Jack Bristow
- 1st AD
- Steve Wingrove
Camera
- Director of Photography
- Rob Witt
- Focus Puller
- Barney Batchelor
- 2nd AC
- Matt Wright
Lighting/Grip
- Gaffer
- Onx Narang
Art
- Production Assistant
- Charlie Scannell
Wardrobe
- Hair
- Yusuke Morioka
- Make-up
- Annesophie Costa
- Wardrobe
- Patricia Villirillo
Editorial
- Editor
- Taylor Walsh
- Editing company
- Cabin Edit
Grading
- Colourist
- Aubrey Woodiwiss
- Colour grade company
- C
Agent
- Director's Representation
- M
Commission
- Commissioner
- Semera Khan
- Commissioner
- Ed Blow
- Label
- Dirty Hit
Other credits
Co-Direction
Matty Healy, Ben Ditto
Production Assistant
Charlie Scannell
Digital Artist
Jon Emmony
Face Filters
Aaron Jablonski
Assistant To Warren Fu – Elissa Nechamkin
CG Assistant
Ryan Vautier
Prop Wrangler
Ella Edwards
Runners
Chester Sherburne, Jude Lilley, Milana Wonke, Harry Whitelock
LED Cube Construction – Mark Rooney & Paul Gilzene
With Special Thanks To Black Island Studios, Matt Snowball Music, Arri Media And Panalux.
Rob Ulitski - 27th Aug 2019