Cat Velez - 8th Sept 2016

Ryan Andrews has delivered a slice of seductive pop at its finest for British girl group IV Rox's song I Heard Love. 

It sees the vocally gifted girls singing their heart out in an array of abandoned, London chic interiors with a basement full of mirrors, a living room with exposed brick and retro lampshades, and a room where vines have crept in through the walls. It's a super stylish and energetic video for a group with the presence and vocal talent to really shine. 


"IV ROX are UK girlband at it's best. Fun and talented with a real urban edge. Back in the 90's I was a massive fan of girlbands such as TLC and the All Saints. I loved the videos back then. So it was amazing to draw from those influences when directing this video. I also felt the track had a really 90's dance vibe running threw it. Just all seemed to fit."

PRO Credits


DirectorRyan Andrews
ProducerJamie Whymark
Production CompanyKode Media
Executive ProducerNathan Killham
1st ADDan Gibling
Director of PhotographyAaron Reid
Focus PullerRami Bartholdy
GafferSalvador Gomez-Lopez
Art DirectorDale Slater
WardrobeColine Bach
HairAdam Garland
Make-upSonia Bhogal
EditorSomayeh Jafari
Editing companyRebel Post
ColouristToby Tomkins
Grading companyCHEAT
Director's RepresentationCarrie Sutton
CommissionerMarisa Garner Associates
2nd ACCat Velez

Cat Velez - 8th Sept 2016

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