Rukhsana Merrise 'Mon£y' by Matthew Hopper
David Knight - 28th Apr 2016
Following the money has been the subject of TV shows and documentaries, and now it's the theme of the absorbing video for South London singer Rukhsana Merrise's Mon£y.
Shot in Brixton, Matthew Hopper's music video directing debut starts with Rukhsana writing on a £5 note, and then dropping it. Then we follow its journey, as it passes through several hands, and into the underworld. Each scenario gets its due - and there's a satisfying ending too.
MATTHEW HOPPER:
"I really wanted to make a video that explored the theory of 6 degrees of separation via the movement of money between people. Developing this idea, I loved the notion of a narrative following a single £5 note as it is passed from character to character and used in progressively immoral and illicit ways.
"I had been sitting on this idea for a while and it was just a case of waiting for a relevant track to come along to bring the concept to life. Luckily it did. Rox's track had a great beat, a fresh sound and lyrics centred on money and greed which perfectly fit my idea. Performance in the form of busking meant I could start and end the narrative with Rox and bring the story full circle."
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David Knight - 28th Apr 2016
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Credits
Production/Creative
- Director
- Matthew Hopper
- Producer
- Emily Vincent
- Production Company
- BF
- Executive Producer
- Jack Lightfoot
Camera
- Director of Photography
- James Westbrook
- Focus Puller
- Alex Finlayson
Wardrobe
- Make-up
- Lara Himpelmann
Casting
Editorial
- Editor
- Ben Cowan
Grading
- Colourist
- Rollo Jones
VFX
- Post production company
- BF
Agent
- Director's Representation
- BF
Commission
- Label
- Communion Records
Other credits
Special Thanks
Tina Teasdale
David Knight - 28th Apr 2016