Gaffer

Sachin Parmar

Taz Tron Delix directs a&nbsp;characteristically offbeat promo for Night Tapes.&nbsp;The otherworldly video for Humans features an abstract montage of vignettes, punctuated with supernatural elements that are decidedly&nbsp;inhuman&nbsp;- and it runs with that vibe throughout.&nbsp;Blending creature effects, pyrotechnics and an ethereal midnight aesthetic, the video can't really be described in any clear narrative sense, and that makes it all the more captivating.&nbsp;One thing's for sure, though - it's a wonderfully executed and cinematic video, that matches the astral soundscape style of the music.&nbsp;

United Kingdom

Taz Tron Delix

Kiran Mandla

COMPULSORY

Masha Thorpe

Matt Chandler

Matt Wilson

Arthur Attenborough

Alessandro Boroni

Tupac Carroll

Zak McKeown

Torng Wang

Emmanouel Amegkistou

Experimental

Soundscape

Night Tapes 'Humans' by Taz Tron Delix 

NIGHT TAPES - HUMANS [OFFICIAL VIDEO]

Evie Golding directs a breezy dance video for singer-songwriter Ruti Olajugbagbe.&nbsp;The&nbsp;video for Luh Luh Love follows Ruti and four dancers through an empty building, tracking around the group as they perform in a joyous series of choreographed vignettes.&nbsp;Boasting slick moves, sharp styling and an overarching feeling of elation, the video encapsulates the way it feels to be in love, and exudes an infectious energy throughout.&nbsp;

Evie Golding

Tia Varnnard

Emily Davies

Untold Studios

Phil Lee

Fola Abatan

Annie Ayres

Sara Faulkner

Homespun Editing

Karol Cybulski

CHEAT

Ruti 'Luh Luh Love' by Evie Golding

Ruti-'Luh-Luh-Love-'-by-Evie-Golding

Luis Hindman returns with another mesmerising visual for Joesef, this time in the form of a three-part live film, where the Scottish soul singer performs songs from his debut album, Permanent Damage, released in January.Set in the same world as the excellent series of videos directed by Hindman for tracks from&nbsp;the album,&nbsp;the film takes place in the fictional 'Apartment 22' - a place&nbsp;referenced in the album, where Joesef has been stranded by a past lover.&nbsp;Shot on 16mm, the video was shot by Jake Gabbay, and is comprised of subtle Steadicam shots by&nbsp;Justin Theodore as Joesef and his band perform three songs: Joe, Borderline and Just Come Home With Me Tonight.The textural, almost surreal aesthetic perfectly contrasts the intimate live performance, and the concept as a whole is a brilliant extension to the universe Hindman and the artist have so lovingly brought to life.[imgtoken data:1]&nbsp;

Holly Tidwell

Thomas Liam Davis

Wpa Uk

Luis Hindman

Aidan Robert Brooks

CAMP 

Jake Gabbay

Francesca Woods

Justin Theodore

James Hills

Nick Thursby

Murdo Hepburn

Emma Regan

Tom Mangham

Black Kite Studios

Awal

Joesef 'Live From Apartment 22' by Luis Hindman

Joesef-'Live-From-Apartment-22'-by-Luis-Hindman

Thea Gajic directs a second promo for singer-songwriter Mychelle, exploring how we deal with the emotional turmoil of a breakup.&nbsp;The concept sees a young woman set up a camera in the corner of her house, just in time to capture her ex-boyfriend collecting the last of his things. From there, we see a montage of different moments - from dinner with friends through to arguments on the phone - all from the fixed vantage point the character set up herself.&nbsp;"I wanted to take the typical break-up story and use it to explore our self-obsession and what it might look like if we set up a camera to record ourselves in our worst moments," Gajic explains. "How self-aware are we? How self-aware do we actually want to be?"This question runs through the video, helping to give context to the narrative moments on-screen, and the eventual reset of the character's life, and her readiness to move forward.&nbsp;With a gentle, realistic aesthetic, it's a new spin on the breakup video, with plenty of engaging visuals throughout.&nbsp;

Elena Muntoni

Manni Kaur

Thea Gajic

Micheal Newton

Greatcoat Films

Erin Corrian-Alexis

Ivor Alice

Shaka Agina

Simon Oxley

Lara Olutunmogun

Michael Baugh

Jak Waughman

Ethan Turner

Amy Dang

Andi Chu

Kieran Taylor-ford

Abi Corbett

FAMM

Singer songwriter

Mychelle 'Hurt' by Thea Gajic

Mychelle-'Hurt'-by-Thea-Gajic

Girli is haunted by overwhelming emotions, in&nbsp;Kassandra Powell's promo for Imposter Syndrome.&nbsp;We see Girli in an American-style&nbsp;diner, where every other customer&nbsp;appears to be giving her the evil eye. She hallucinates a surreal barrage of mocking looks and angry stares.&nbsp;Surrounded by a judgemental mob&nbsp;in the restaurant, she breaks out, only to become part of another mob, of angry group protesters.“We wanted to create a combination of aesthetics taking inspiration from Americana &amp; Wes Anderson," says Powell.Casting from Girli's fanbase (Pinkies), the creative team were lucky enough to get a crowd of excited extras to hold placards in the protest scene, which adds a lot of production value to the project.&nbsp;

Kate Sutton

Kassandra Powell

Izzy Gzowski

Tudor Covaciu

Ally Lux

Nycollas Abreu

Alexa Haywood at Free Agent UK

Billy Kendall

Yuriy Dvizhon

Camille Amott

Jamie Oliver-lai

Chiara Guy

Ellie Bond

Cassandra Scalia

Iliana Mavroeidakou

Charlie Fitzjohn

Charlie France

Megan Lee

Electric Theatre Collective

Girli 'Imposter Syndrome' by Kassandra Powell

Girli-'Imposter-Syndrome'-by-Kassandra-Powell

Samuel Douek directs a rip-roaring promo for alternative rock oufit Yonaka.&nbsp;The evocative frenetic promo sees vocalist Theresa dragged through a series of chaotic scenes - including being strapped to the front of a moving truck - before finally breaking free, and taking control of her own destiny."I was so excited to work with Yonaka and direct my first punk music video," says Douek.&nbsp;"We shot this in the middle of freezing cold winter - and did three&nbsp;live stunts in the dead of night."It was an amazing feat from the whole team, and I'm forever in awe with the band’s willingness to get stuck in."Punchy, energetic and full of attitude, it's another brilliant video from Douek and the CAMP team.&nbsp;[imgtoken data:1]&nbsp;

Alan Scott

Agro Studios

Samuel Douek

Elliot Zelmanovits

Luke Dryden

Daragh Mccann

Elsa Grace

Joshua Jacob

Sebastien Joly

Arie Priede

Jamie Lai

Caleb Johnston

Styled By Vodka

Viktoriia Kostruk

Martina Derosa

Jack Oliver

Myles Bevan

Time Based Arts

Alternative Rock

Yonaka 'Panic' by Samuel Douek

Yonaka-'Panic'-by-Samuel-Douek

Kassandra Powell directs an electrifying&nbsp;promo for RuPaul's Drag Race UK alumn Tayce.&nbsp;The video for Swagzilla&nbsp;boasts spectacular performance setups, an explosive car journey and&nbsp;a whole host of impressive&nbsp;costume changes... and that's just the start of it.&nbsp;Imbued with Powell's singular underground art aesthetic and iconic inspirations - perhaps including Steven Klein's 2014 video for Brooke Candy's Opulence -&nbsp;it's a clash of creativity that is as wild and unpredictable as the track itself. And that is meant as the highest compliment.&nbsp;Get ready for blood sprinklers, shiny pleather outfits and luxury sports cars, broughto together in a phenomenally propulsive edit by Charlie France.Tayce is here to impress - and has picked the ideal&nbsp;director to bring the vision to life in Kassandra Powell.[imgtoken data:1][imgtoken data:2][imgtoken data:3]

George Blomily

Derek Anthony Purcell

Argy Kostopoulos

Erdvilas Abukevicius

Recel Tonelada

Dale K

Cameron Hancock

Pedro Allexandre

Alexandre Nerzic

Creative Outpost

Wes Viz

Alt Pop

Tayce 'Swagzilla' by Kassandra Powell

Tayce-'Swagzilla'-by-Kassandra-Powell

Jordan Rossi directs an empassioned promo for South African singer-songwriter, actor and novelist Nakhane, featuring Perfume Genius, with a work that takes its cue from some pillars of Queer cinema and art.&nbsp;The video for Do You Well begins&nbsp;with Nakhane and their love interest glistening under sparkling lights in a studio space, and then&nbsp;battling to create a common ground, before finally connecting with each other.&nbsp;Gorgeous and thrilling, the video visualises a complex set of emotions in a stylish and thought-provoking manner, and the end result is wonderfully alluring.&nbsp;[imgtoken data:1]"Nakhane already had a concept for this video," Rossi reveals.&nbsp;"It was very much centred around a wrestling encounter between two people in a homoerotic fashion. They wanted to express the idea of a duel and the ridiculous nature of aggressive masculinity."Nakhane and I drew inspiration from lots of Queer art and cinema such as Pink Narcissus by James Bidgood, Querelle by Rainer Werner Fassbinder, Moonlight by Barry Jenkins and Sebastien by Derek Jarman. We also looked at features like Fight Club and Shame - both dealing with masculinity, sex and relationships in a unique manner.[imgtoken data:2]"Visually, I wanted a really deep and textured image with lots of energy. Tony Scott's turbulent yet cinematically rich style of compressed imagery was a huge source of inspiration here.&nbsp;"It's not every day you get to make projects such as this so a huge shout out goes to Faye who commissioned it, the record label for giving us complete creative freedom and Nakhane for being such a trusting collaborator."

Jordan Rossi

Jordi Estapé

Carrie Sutton

Faye Purcell

Miguel Carmenes

Beth Montague

Chelsea Stemple

Edwin Brawn

Freddie Wright

Stephen Ofori

Theresa Adamson

Chloe Dean

Maisie Boyd

Samuel Marr

Homespun

Daniel Levy

Rascal Post

Nakhane ft Perfume Genius 'Do You Well' by Jordan Rossi

Nakhane - Do You Well (feat. Perfume Genius) (Official Music Video)

Camden Cox is hooked into a relationship that veers between the yummy to the toxic - and back again - in Rebekah B's stylishly-shot video for Elevated.Shot in a deserted nightclub, reality and fantasy collide in a number of dreamlike set-ups crafted with the characteristic skill by the&nbsp;director, with terrific use of colour. And the passion between Camden and her co-star&nbsp;looks pretty convincing.

Neuma Llusiados Santos

Sian O'Donnell

Rebekah B Creative

Alessia Lendrum

Marisa Garner Associates

Lea Ogunlami

Bukola Sonubi

Harry Coleman

Felix Widley

Shukeel Murtaza

Charlotte Fitzjohn

Sam Hardy

Alex Nerzic

Tag Collective Art

Sony Music

Camden Cox 'Elevated' by Rebekah B Creative

Camden-Cox-'Elevated'-by-Rebekahbcreative

Chrissi's marvellous takedown of an unworthy lover in Lipo gets a charming and witty treatment by Denisha Anderson.Lipo is Chrissi’s ode to body positivity, self-love and the trials of getting to the point where you believe you deserve it. And although the subject is serious&nbsp;she treats it in a smooth, laidback fashion, addressing her ex with an 'this is your problem, not mine' attitude. That makes it all the more impactful.Anderson gets the mood exactly right, by putting Chrissi in a naturalistic situation with her friends, echoing some classic R&amp;B videos along the way. Chrissi and her pals&nbsp;are enjoying each other's company, and aided by the choreography by Claudia Lois, and some fun set-ups, this is playful as it spreads it's serious message.[imgtoken data:1]“When I initially heard the song, I was gassed at the bar 'Fxck your feelings'," says Anderson.&nbsp;"I really felt that, and knew I had to create something which was full of energy yet super empowering."Drawing inspiration from Destiny’s Child’s Bootylicious and Janet Jackson’s That’s The Way Love Goes, I wanted a similar home environment, where we see Chrissi and her friends vibing and enjoying each other’s company, dissecting F-Boys, and saying goodbye to that energy and hello to an evolved version of self."Utilising a variety of set-ups and working with a choreographer for the first time, I think we pulled it all together with smiles, energy and charisma to make a film I am really proud of.”&nbsp;

Denisha Anderson

Liam Wallace-Cook

Caviar

Nisha Mullea

Eleri Evans

Sachin Chande

Ffon Kunz

Jed Darlington-Roberts

Jecelnena Gubatan

Claudia Lois

Bethan Dadson

Jasmine Hamilton

Samelle

Rose Moya

Florence Kennard

Ollie Thompson

Olivia Jessop

Hands London

Quinn Titsworth

Island Records

Soul

Chrissi 'Lipo' by Denisha Anderson

Chrissi - Lipo (Official Video)

Sau Ali makes a brilliant music video directing debut with an intense and imaginative visualisation of Lancey Foux and SL's collab with Stay Flee Get Lizzy.&nbsp;Sau wanted to create a visual experience that explored the feeling Simple. Ironically the track is fast, heavy, addictive and angry and he wanted to steer towards that juxtaposition and create an eerie atmosphere - an atmosphere that represents the warped perception of anger displayed through every scene.[imgtoken data:1]Ali and DoP Louis Brennan have looked at obscure references, particularly in the fashion world, for inspiration in their set-ups. Furthermore, the differences in Lancey and SL’s styles - sonically and visually -&nbsp;gave Sau the freedom to play with different directions, then marrying them together to form unique portrayals of both artists.The video also features flashes of the late and great Virgil Abloh. The reason is not just&nbsp;because Lancey raps 'I’m on the phone to Virgil, new Louis Vuitton'. Abloh&nbsp;was also a massive fan of the track prior to its release, and was&nbsp;on FaceTime to Lancey and SL in the studio when they made it . That made the whole mission even more special for Sau, A&amp;R exec Ose Egbejale, and the rest of the team.

Sachin Parmar

Gaffer

Videos featuring Sachin Parmar

2023 (7)

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2019 (1)

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