LA/PAC is an award-winning entertainment company based in Paris.It has rallied more than 65 Lions, 1 Grand prix and one Palme d’Or since 1972.La/Pac circle of creators is rooted in branded content, film, music videos, fashion and post production. The company has been working with the most creative talents over the years such as JP Goude, Olivero Toscani, David Lynch, Noam Murro, Reynald Gresset, Richard Avedon, Nathalie Canguilhem, Xavier Giannoli, David Bailey, Terrence Malick,… On any platform of expression, La Pac is an actor of creative production through three companies : La Pac, production and post-production of exclusive directors and creative films. La Pac film, documentary and television production. Very-Content, creative solutions and content factory.

Production Company

La Pac

Paris-based production company LA\PAC has signed legendary music video director Dave Meyers for representation in France for commercials and music videos.Well into his third decade as a hugely successful music video director, Meyers has accrued billions of views, numerous nominations and awards - including 4 MTV VMas for Vicdeo of the Year - working with the world's biggest artists, including Drake, Katy Perry, Billie Eilish, Kendrick Lamar, Harry Styles, Coldplay, Ed Sheeran, Pink, Camila Cabello, Mick Jagger, Travis Scott, Celine Dion and many more. He continues to push creative boundaries, with the UKMVA-nominated video for Little Simz' Gorilla last year, and videos for Sabrina Carpenter and LISA this year.His commercial work includes acclaimed work for Apple, Amazon, Toyota, Mercedes, Doritos, Virgin and Pepsi.• Watch Dave Meyers' showreel at LA\PAC <a href="https://pac.fr/directors/dave-meyers/" target="_blank">here</a>.&nbsp;

Dave Meyers

LA\PAC signs Dave Meyers

Colin Solal Cardo directs a riveting lo-fi promo for French singer-songwriter Yseult, filmed in New York City.The video for Suicide features fly-on-the-wall, docu-style shots of Yseult traversing NYC streets, rooftops and cheap hotel rooms,&nbsp;intercut with captivating performance vignettes.&nbsp;Shot in guerilla fashion on handycams and iPhones, the video has a breathless pace, elevated by&nbsp;Quentin Jourde d’Arzac's quickfire edit.&nbsp;It's a suitably striking visual for this fascinating artist, signposting&nbsp;a new musical direction with a&nbsp;commanding track.&nbsp;

France

Colin Solal Cardo

Daniel Vignal

Allegra Isenberg

Quentin Jourde d’Arzac

Elodie Latapie

Jonathan Huguet

Alt Pop

Singer songwriter

Rock

Yseult 'Suicide' by Colin Solal Cardo 

Yseult - SUICIDE (Clip Officiel)

Quentin Deronzier directs an extraordinary promo for The Weeknd, to tie-in with his official track for Avatar: The Way of Water.&nbsp;The cinematic visual was completely shot and post-produced between Thailand and LA, using no footage at all from the James Cameron's record-breaking movie&nbsp;- which makes this even more of an impressive feat.&nbsp;The world of Avatar is brought to life through fascinating&nbsp;cinematography, action-packed vignettes and stunning, effervescent lighting, resulting in&nbsp;environments as otherworldly as those in the film.&nbsp;Completely breathtaking and trippy throughout, it's a beautiful complement to the music.&nbsp;

United States

Françoise Hernandez

Katae Boonkhao

Quentin Deronzier

Anna Roudaut

Ta Prod (Thailand)

Service Production Los Angeles : Sarah Lee

Lark Creative

Frank Mobilio

Erik Henriksson

Charles Ramaré

Bastien Lienardy

Hugo Beron

Arthur Paux

Malanie Teixeira

Firm Studio

Anthony Lestremeau

Jérémy Laidi

Anthony Lestremau

Alternative Pop

The Weeknd 'Nothing Is Lost (You Give Me Strength)' by Quentin Deronzier

Nothing Is Lost (You Give Me Strength) (From "Avatar: The Way of Water"/Soundtrack Vers...

A curious alien being watches three characters explore a hallucinogenic dreamworld, in&nbsp;Yann Gonzalez's new promo for M83.&nbsp;Inspired by the ethereal synths and expansive soundscapes in the track, the video is a captivating amalagamation of live action and animation, with a heavily nostalgic feel throughout.&nbsp;Equal parts haunting and warming, it's a brilliant comeback for the French electronic group, with a&nbsp;video that is completely absorbing in the best way.

Yann Gonzalez

Lola Idounda

Zelie Deletrain

Alain García

Oscar Le Pollotec

Thomas Favel

Matthieu De Castelet

Nils Dupré

Léna Steinmetz

Marco Novoa

Electronic

M83 'Oceans Niagara' by Yann Gonzalez

M83 - 'Oceans Niagara' (Official Music Video)

Colin Solal Cardo directs a spectacular&nbsp;promo for New Zealand singer-songwriter Kimbra, blending movement and intimate expression to create a powerful performance montage.&nbsp;Moving at a breathless pace, the video for replay! sees the artist explore an empty studio space as she flips, bends and&nbsp;crawls, externalising a sense of primal instinct and self-discovery. It's breathtaking, it's brazen,&nbsp;and it's completely mesmerising.[imgtoken data:1]Centered on physicality and Kimbra's ownership of the space she inhabits - and the emotions that come with her performance - the video is a&nbsp;tour de force&nbsp;of dynamic cinematography and razor sharp editing, and will no doubt create a buzz for a long time to come.&nbsp;Stunning and standout work - and a brilliant return to the medium from the marvellous Colin Solal Cardo.&nbsp;

Maeva Berthelot

Candy Hagedorn

Nolwenn Grall Jaubert

FRIEND

Théodore Hugonnier

Ernest Bouvier

Lucile Bertrand

Jenneke Croubels

Cutaway

Kaitlyn Battistelli

Ethos Studio

Kimbra 'replay!' by Colin Solal Cardo

Kimbra - replay!

Love leads the way in&nbsp;AB/CD/CD's phenomenal promo for Dermot Kennedy's Kiss Me.&nbsp;Lying in the bed of a truck hurtling down an empty stretch of desert road, we see Kennedy and his love interest locked in an embrace, as the vehicle proceeds to break up around them.&nbsp;Boasting seamless VFX work and an absorbing concept, it's an instantly iconic visual, that delivers on the action but never forgets the beating heart of the story.&nbsp;[imgtoken data:1]&nbsp;

Carlos Gambao

Jocelyn Corona

AB-CD-CD

Sam Davey

Polly Millner

OB Management

Katie Dolan

Denis Guth

Jerome Denis

Simon Donnellon

Diana Titaferrante

Vincent Fleischmann

Sylvain Canaux

Digital District

Valeria Horne

Island Records

Alex Chamberlain

Habitant

Dermot Kennedy 'Kiss Me' by AB/CD/CD

Dermot-Kennedy--'Kiss-Me'-by-Ab/cd/cd

Directing duo&nbsp;AB/CD/CD&nbsp;explore the relationship between human and machine in their new video for French electronic artist Delaurentis.A young woman becomes the flamboyant&nbsp;conductor of an airborne squadron of drones, in a mesmerising confluence of stylish cinematography, choreography and visual effects for Unica's Cloud. As the power dynamic moves towards the girl - played by&nbsp;Helena Olmedo Duynslaeger - it brings a riveting spectacle, with the overriding sense that this could quickly become destructive.&nbsp; &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;The machine and the place of the human body is a central issue in the work of the directing team who had already explored it with their short film&nbsp;<a href="https://vimeo.com/353217130" target="_blank">Server Room</a>,&nbsp;and commercials such as 'Age of Experience' for&nbsp;Samsung.[imgtoken data:1]&nbsp;&nbsp;

Laetitia Snaoui

Mathieu Perez

Sander Vandenbroucke

Nina Trubert

Martin Grillet

Lucas Pommier

Penelope Hemon

Alya Derris

Anouk Haïf

Saint Louis

FIRM

Celine Marsais

Helena Olmedo Duynslaeger

Very Content

Forever

Alternative, Electronica

Delaurentis 'Unica's Cloud' by AB/CD/CD

Delaurentis-'Unica's-Cloud'-by-Music-Video-Directed-By-Abcdcd-(franz-Ferdinand-And-Lily-Allen's-Clippers)

Royal Blood's fearsome&nbsp;performance becomes the eye of a human storm in&nbsp;Quentin Deronzier's brilliantly stylish video for Tyhoons.&nbsp;&nbsp;There's a sense of calm in the air as the video begins, before things start to happen. Then as the band kick off on a London rooftop, a group of young people wearing black start running, Why? Where are they&nbsp;heading?&nbsp;As their number grows, and their speed, it becomes clear the young people are sprinting towards that rooftop where RB are performaning. And they get there, to circle them and create an amazing phenomenon - a human typhoon.Deronzier squeezes the maximum visual impact from this strong central concept. The edit weaves the band's performance and the mass movement of youth into a thrilling experience;&nbsp;and the VFX are excellent, manipulating the overcast weather into something cinematic and unexpected. It's a&nbsp;true testament to the creativity&nbsp;of&nbsp;the entire production team.&nbsp;

United Kingdom

Thomas Canu

Jennifer Ivory

Dom Mckiernan

Warner Music

Voodoo Pictures

Royal Blood 'Typhoons' by Quentin Deronzier

Royal-Blood--'-Typhoons'-by-Quentin-Deronzier

Jade Deshayes' lovely video for Moroccan singer-songwriter Meryem Aboulouafa is an impressionistic retelling of an age-old myth that takes the songtitle, Breath Of Roma,&nbsp;as its inspiration.Deshayes' recreates the tale of Romulus and Remus, legendary founders of Rome, as a human drama - two brothers who are closely bonded by the sudden disappearance of their mother (a wolf), are entirely&nbsp;dependent on each other until they are driven apart by the appearance of a mysterious woman, played by Aboulouafa.The director's faithful treatment of the story is intimate, featuring performances from the actors that are bursting with physicality. Aboulouafa, in Arabic dress and&nbsp;entirely in black, makes a striking impression too.&nbsp;And as the story is so timeless and powerful, for an excellent&nbsp;song, this stands up&nbsp;to repeated viewing.

Jade Deshayes

Camille Richardeau

Charlène Richardeau

Jacob Møller

Maud Dupuy

Delphine Genest

Korentin Le Gallou

Manu Barron

Savoir Faire - Animal 63

Meryem Aboulouafa 'Breath Of Roma' by Jade Deshayes

Meryem-Aboulouafa-'Breath-Of-Roma'-by-Jade-Deshayes

Foals'&nbsp;Yannis Philippakis&nbsp;becomes engaged in an elemental struggle with his alter ego - played by a lookalike actor, Vincent Heneine - in Quentin Deronzier's epic video for The Runner.Deronzier taps into primal instinct and myth, and the themes of numerous movies,&nbsp;as Yannis wanders through extraordinary landscapes, encountering this individual who looks like him, is dressed like him, but is not quite him. He wants to get away from him, and is forced to fight him. But can he accept him?

Charles Portier

Paul Özgür

Maxime Pozzi

Vincent Heneine

Foals 'The Runner' by Quentin Deronzier

Foals-'The-Runner'-by-Quentin-Deronzier

David Wilson returns to music videos with this delightful work for Christine and the Queens: a Hamlet-inspired homage to the scorned Ophelia, for Comme si.&nbsp;Shot in the flower-strewn streams of Thailand, the artist picks up where Ophelia’s tragic tale ends, reinterpreting the play’s pivotal moment with solo interpretive dance and krumping.

David Wilson

Loubna Khenissa

Fouad Gaber

Matthieu Toullet

Because Music

Trim Editing

Alex Lamarque

marion brillouet

Sylvian Fabre

Louis Ditapichai

Christine And The Queens 'Comme Si' by David Wilson

Christine-And-The-Queens-'Comme-Si'-by-David-Wilson

A collaboration between Travis Scott and Saint Laurent results in this spectacular music video-cum-fashion film directed by Nathalie Canguilhem.Shot on the streets of Paris it features some excellent motorbike sequences and, courtesy of superb VFX work, Travis Scott executing some daring stunts.&nbsp; &nbsp;

Nathalie Canguilhem

Benjamin Zorilla

Matias Boucard

Adrien Bertolle

Fabrice Jeandemange

Raimbaut Gaffer

Marc Gurung

David Poucet

Anthony Lestrumeau

Hip Hop

Travis Scott x Saint Laurent 'Can't Say' by Nathalie Canguilhem

Travis Scott - CAN'T SAY

Sigrid teleports between daytime reality and nighttime craziness -&nbsp;featuring&nbsp;rollerskating ghosts, a party-riot, and escaping from a marching band in a supermarket - in French directing duo AB/CD/CD's&nbsp;effervescent, vibrantly&nbsp;inventive&nbsp;video for Sucker Punch.The directors - that's Camille Dauteuille and Clément Dozier - were inspired by the eclectic nature of Sucker Punch to dispatch Sigrid into a series of mad adventures when daylight literally switches off. And then, with more brilliantly executed&nbsp;transitions, she gets thrown into her next daytime scene.While DoP Rob Witt's superb photography makes&nbsp;her larger than life,&nbsp;the art direction involved bringing in some distinctly&nbsp;Norwegian features to give Sigrid a taste of her homeland - like jumping through her own-branded taco boxes to escape that marching band. And it culminates in a swirl of tiny vignettes where she&nbsp;actually throws punches and turns into two animated avatars - including a seriously powerful 'anime' Sigrid. It's a knockout.[imgtoken data:1]&nbsp;

Ailsa Vanessa Tapping

Sasha Nixon

Savvas Stavrou

Chris Malin

Oliver Waters

Rob Witt

Emily-jane Robinson

Max Openshaw

Matt Allsop

Nathan Matthews

Emma Rose Mead

Theo White Wine

Maria Asadi

Lucy Vick

Tianès Montasser

Editors

Mathematic

Laurence Lelong

Raimbaut Gaffier

David Knight

Sigrid 'Sucker Punch' by AB/CD/CD

Sigrid - Sucker Punch (Official Video)

Béatrice Pegard brings us a timeless and enjoyable kooky sun and surf fantasy to wrap around young Aussie soft-rock outfit Parcels.This fivepiece of 20 year olds look like they&#39;ve arrived straight from the 1960s, in a powder-blue convertible that&#39;s driving along counry lanes to an Aussie beach packed with surfing boys and girls.Pegard bumps up the fun in her video for Tieduprightnow with a judicious use of stock footage and VFX, and it all becomes increasingly trippy...

Beatrice Pegard

Simon Colin

Pierre-Edouard Sigwalt

Yann Aldabe

Indie-pop

Parcels 'Tieduprightnow' by Béatrice Pegard

Parcels-'Tieduprightnow'-by-Béatrice-Pegard

Nathalie Canguilhem presents an arresting debut video for the sylph-like Yorina - a combination of sensitivity and abandon for Wild As A Horse.With a track orchestrated by Dan Levy of The Do, Canguilhem focusses on the singer's energy, beauty and charisma, periodically supported&nbsp;by her clones-in-tights.&nbsp;&nbsp;