Label

Columbia Records

Alex Southam directs a touching comeback promo for Robbie Williams, set in a TV studio where Robbie is being interviewed by none other than himself.&nbsp;Southam's video for Lost - and this is the Director's Cut -&nbsp;begins with the artist backstage of a talk show, ready to be interviewed by his suited-and-booted TV interrogator. Who turns out to be his&nbsp;döppelgänger.&nbsp;[imgtoken data:1]As Real Robbie is grilled by his alter-ego, it's a chance to recount some of the singer's most iconic moments on a&nbsp;TV screen on set. That adds to the air nostalgia, with a sense of him attempting to overcome regret, and trying to map out a way forward for the future.&nbsp;It's strong work by Alex Southam - and a fitting comeback showcase for the irrepressible Robbie.&nbsp;

United Kingdom

Angela Hart

Arthur Mayadoux

Alex Southam

Ryan Morgan

OB Management

Carrie Sutton

Thierry Garcia

Pieter Snyman

Sam Holmes

Jerome France

Lois Paul

Philippe Barez

Antoine Tamby

Marc Balland

Asia Abbartangelo

Davide Marconcini

Cyril Pedrazzini

Edna Dos Santos

Sveta Iershova

Anais Maurette

Charlie Reddie

Homespun

George Neave

Sorrell Higgins

Gus Quirk

Chris Chard

Coffee & TV

Robbie Williams 'Lost' (Director's Cut) by Alex Southam

Robbie-Williams-'Lost-(director's-Cut)'-by-Alex-Southam

The Rikas boys are happier indoors, in&nbsp;Aladin Mekanovic's quirky promo for the German indie band's Never Leaving The House.&nbsp;We follow each of the band members as they wake up in their bedrooms, which are nearly identical, aside from a flourish of a chosen colour for each individual.&nbsp;They keep to their individual routines before eventually banding together, taking part in a fun little dance number before deciding enough is enough for one day, and retreating back to bed.&nbsp;The nostalgic, vintage aesthetic is achieved through textural art direction, bold colour palettes and an overall sense of anachronism, and the group's performances elevate the offbeat nature of the piece.&nbsp;

Claudia Barrantes

Pascal Hubrich

Tamara Sauer

Aladin Mekanovic

Eric Sonnerburg

Bite Management

Sampo Lüttge

Josefa Jensch

Stephan Burchardt

Simon Hamann

Dennis Catalano

Harald Schnitt

Harald Schnitt Gmbh

Frank Hellweg

Rikas 'Never Leaving The House' by Aladin Mekanovic

Rikas-'Never-Leaving-The-House'-by-Aladin-Mekanovic

Bradley&amp;Pablo reunite with Harry Styles for a cocktail of&nbsp;imagination and frivolity for Late Night Talking - all based around his bed.Back with Harry for the first time since the delicious <a href="https://www.promonews.tv/videos/2020/05/21/harry-styles-watermelon-sugar-bradleypablo/65064" target="_blank">Watermelon Sugar</a>, the directing duo marshal his fantastic journey through different scenes with that element of choreographed chaos&nbsp;that has become a recent hallmark of his videos.It's another superb showcase for the effortlessly cool Mr Styles...[imgtoken data:1][imgtoken data:2]

United States

Francesca Di Mottola

Lane Casting

Reuben Esser

Harry Lambert

Bradley&Pablo

MrMr

Lark Creative

Prettybird

Bryan Younce

Jonny Gaskell

Pablo Berron

Candice Dragonas

Georgia Stamp

Lucas Harding

Jay Matthews

Brett Lameron

Ciro Candia

Kairo Jones

Violet Elliot

Nick Rondeau

Cabin Edit

Emiliano Serantoni

Hadi Dahrouge

Mathematic

Juliette Larthe

Chris Murdoch

Harry Styles 'Late Night Talking' by Bradley&Pablo

Harry-Styles-'Late-Night-Talking'-by-Bradley-&-Pablo

Thomas Davis storms back into action with this joyously energetic video for the charismatic Willow Kayne.Filmed at Rough Trade East and surrounding Brick Lane area in East London, Willow requests 'Jungle' from the resident DJ - and then he cues up her new song Final Notice.[imgtoken data:1]&nbsp;It's music biz-critiquing message, against making her a clone of other pop stars, plays second fiddle to the altogether happy vibes of Willow and fellow cast in Davis's video - nicely shot in classic fashion by&nbsp;Jake Erland.All well and good, as this could be a DnB/Pop crossover banger of the coming summer. It's really quite boombastic...

Chris Anthony

Thomas Davis

Rowan Mackintosh King

Common People Films

Michael Lewin

Polly Withington

Jack Cullis

Jake Erland

Ramy Dance

Klimas Jurevičius

Antonius Cramer

Callum Pearson

Dominic Phipps

Company 3

Drum & Bass

Willow Kayne 'Final Notice' by Thomas Davis

Willow-Kayne-'Final-Notice'-by-Thomas-Davis

UKMVA-winning,&nbsp;Grammy-nominated director Tanu Muino directs pop superstar Harry Styles&nbsp;in his London pomp, in the gorgeous promo for As It Was.&nbsp;Shot across several remarkable London-based&nbsp;locations - including the Barbican estate, Lindley Hall and the penguin enclosure at London Zoo - this wonderfully dreamlike video ushers in a new era for the artist, combining melancholy with an unabashed sense of freedom and a glimmer of hope.&nbsp;The whimsical art direction and blocking of the scenes feels like a golden-age musical - complete with flamboyant styling and an emotional narrative hook.&nbsp;Styles is absorbing to watch, as always, and the video feels immediately iconic, elevated by the teamwork between the UK and Ukrainian crew.[imgtoken data:1][imgtoken data:2]&nbsp;

Tanu Muino

Fred Bonham Carter

Andrew Rawson

Alexa Haywood at Free Agent UK

Just Fred

UnderWonder Content

Nikita Kuzmenko

Alexa Haywood

Frank Borin

Ivanna Borin

Yoann Bourgeois

Carlos Font Clos

Joseph Bicknell

Max Colt @ The Frender

Molly Hawkins

Harry Styles 'As It Was' by Tanu Muino

Harry-Styles-'As-It-Was'-by-Tanu-Muino

Chlöe turns up the heat in Diana Kunst's beautifully crafted and saucily provocative visual for the Atlanta&nbsp;singer's solo outing Treat Me.[imgtoken data:1][imgtoken data:2]&nbsp;

Miranda Lorenz

Spencer Patzman

William Ylvisaker

Lukas Van Der Fecht

Diana Kunst

Christopher Lopez

Object & Animal

Xiaolong Liu

Amanda Leya Andrews

Jill Kaplan

Justin Benoliel

Shayda Monjezi

Bigg Riff

Soraya Lundy

Fesa Nu

David Velasquez

Matthew Allen

Tom Watson

Parkwood Entertainment

Matt Osbourne

Rik Michul

Flawless Post

Chlöe 'Treat Me' by Diana Kunst

Chlöe-'Treat-Me'-by-Diana-Kunst

KC Locke brings Jamaican reggae star&nbsp;Koffee to Manchester for an amazing high-speed adrenalin&nbsp;rush.The video sees Koffee performing Pull Up, the lead-off single from her new album, while hanging from a high-performance car, speeding and drifting around a container base. But topping even those spectacular shots is the final sequence with Koffee sitting on the boot of a car as it speeds down a deserted stretch of motorway.KC Locke says the idea was designed to demonstrate the artist's love for fast cars, and every shot clearly shows that Koffee is doing her own stunts on this - captured with considerable skill by Locke and crew in the following camera vehicle.&nbsp;[imgtoken data:1]"Shooting this video in Manchester means a lot to me and the whole Swords &amp; Eagles team," says Locke. "Being big fans of Koffee it was an honour to welcome her from Jamaica and shoot in our home city of the north."It was great working with her, and for the record Koffee does her own stunts!" he confirms."Hats off to [producer] Lewis Nicholson&nbsp;who pulled this logistical challenge together. I knew my treatment was ambitious but Lewis managed shut a container base for us&nbsp;- and close down an entire motorway, with Koffee sat on the back of a drift car. We are very proud to start the year with this!"

KC Locke

Lewis Nicholson

Swords & Eagles

Marisa Garner

Leerana Roberts

Ella Taylor-Palfrey

Luke Goodrich

Stefan Yap

Ollie Bingham

Lewis Evers

Nick Platt

Jenny O'Sullivan

Rebekah Lockwood

Hannah Sorcha

Jamil Shaukat

Alex Gregory

No.8

Lmntl Fx

Marisa Garner Associates

Lisa Foo

Reggae

Koffee 'Pull Up' by KC Locke

Koffee-'Pull-Up'-by-Kc-Locke

Julia Kupiec directs a gentle exploration of intimacy in the video for Clinton Kane's I Guess I'm In Love.&nbsp;In a similar fashion to Kupiec's other video for Kane - the raucous <a href="https://www.promonews.tv/videos/2022/01/06/clinton-kane-go-hell-julia-kupiec/74438" target="_blank">Go To Hell</a> - the main focus here is emotional turmoil, however this time around it's much more positive in nature.&nbsp;The video cycles through touching&nbsp;vignettes of&nbsp;infatuated couples of all types, eventually leading to the artist's own mini love story narrative.&nbsp;Documentary-style cinematography and expansive Australian backdrops frame the concept, and the stirring performances elevate the intimate feel of the setups.&nbsp;

Australia

Julia Kupiec

Jeremy Truong

Rubbertape

Ace Buckley

Andrew Lin

Matt Foundoulis

Jena Beck

Ambreen Khwaja

Arianna Pane

Alexa Zeliger

Clinton Kane 'I Guess I'm In Love' by Julia Kupiec

Clinton-Kane-'I-Guess-I'm-In-Love'-by-Julia-Kupiec

Julia Kupiec directs a visual exploration of youthful infidelity, in her video for Clinton Kane's Go To Hell.The video opens with the rising&nbsp;Australian pop singer walking away from his lover, before transitioning into a flurry of abstract narrative and performance setups.&nbsp;Interweaving experimental cinematography with a restless energy and a truly stunning colour grade, the video is an absorbing introduction to the both the artist and the director.&nbsp;

Jonas Berry

Audrey Thomas

Sinclair Neff

Joelle Yu

Talia Pepe

Charlotte Bravin Lee

Jared Rosenthal

Jil Kaplan

Max Maluso

Karlita Sutela

Sarah Francavilla

Clinton Kane 'Go To Hell' by Julia Kupiec

Clinton-Kane-'Go-To-Hell'-by-Julia-Kupiec

KC Locke brings some iconic symbols of luxury living to a warehouse setting, adorning the performances of Raye, Russ Millions and wewantwraiths for production team Da Beatfreakz's Money Calling.As usual Locke gets excellent performances from the featured artists through a variety of punchy set-ups, but its Raye who stands out, adding charisma and glamour to the proceedings. It's one of the best of her many music video appearances.[imgtoken data:1]&nbsp;&nbsp;&nbsp;"Da Beatfreakz, known for their big collab tracks, really did something special with this one," says Locke. "Working with Raye on this project was a great opportunity to give a contrast of femininity energy and dark beauty to a usually male-dominated drill genre of music. Raye is a natural performer and I feel together we really brought something special to the table."This is a great example of building relationships with artists and making the most of a shoot. Though the concept was simple I wanted the artists individual performances to stand out in their own unique way and feel crafted,raw and powerful."

Ella Taylor Palfrey

Chris Steel

Danny Usman

Dan Jenner

Dan Miller

Nayaab Tania

Lauren Groves

Da Beatfreakz ft Raye, Russ Millions & wewantwraiths 'Money Calling' by KC Locke

Columbia Records

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Videos featuring Columbia Records

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