videoHyperdawn 'Maybe' by Sophie Barrott
Sophie Barrott's video for Maybe unfolds through textural, analogue-style vignettes, focused on an isolated character played by Cal McVann, expertly edited to highlight the experimental nature of the track. Introspective and haunting, shot on a variety of formats including lo-fi video and 16mm film. it's notable work for the Manchester producer duo Hyperdawn. "At the video's core lies a lone figure ensnared within the clutches of his own psyche, a prisoner of his thoughts, incapable of forging ahead or fleeing the confines of his state of mind," explains Sophie Barrott, who says the track stood out on the first listen. "The video orchestrates a delicate dance between understated performances and surreal snapshots. The band appear in isolated ellipses, gradually unveiling themselves, and attempts to contact our character in the space as the song progresses."Captured using a mixture of Red Komodo, Mini DV & 16mm, the world was meticulously crafted with DOP, friend and collaborator Sean Cheung. The mixture of techniques mirroring Hyperdawn’s combination of digital and analogue technology."Through the video we aimed to spotlight a discourse surrounding men's mental health, a subject recently spotlighted yet persistently overlooked. The fourth wall shatters in the video's final moments, a fractured reality as the set is struck around him. He stands and lights a cigarette, walks off set and away from a character he's done portraying, a role he'll no longer play."
Rob Ulitski - 6 months ago