Sam Taylor reunites with Fontaines DC frontman Grian Chatten, for this moving promo for All Of The People. Taken from Chatten's debut solo album, the video examines what it means to be human, and how we break out of the cycle of unconscious routine to find freedom. “Taking inspiration from Lars Von Trier, George Orwell, Billy Wilder, our film analyses loneliness, self doubt then acceptance, appreciation and human connection," Taylor mentions. With a grungy dystopian aesthetic, the video emphasises the often restrained nature of the human experience. However, the use of light pastel colours and the romantic textures of shooting on film give the film a hopeful streak, which is embodied by the characters as the video progresses. This is the third collaboration between Taylor and Chatten, with the previous two videos being for Fontaines D.C. - Roman Holiday and I Love You.

Jack Lightfoot directs a touching exploration of brotherhood, in his promo for Sam Tompkins' latest single. Starring real-life siblings Sonnyboy and Buddy Skelton, the video for My Brother interweaves several narrative vignettes, set in an anachronistic, early Noughties time period. In the concept, the younger of the two brothers - Buddy - is struggling to connect with Sonnyboy, and feels left out when trying to spend time with him. This all changes when their father dies, and the two form an unbreakable bond and friendship. "It was great to team up with Sam again, this time in the director's chair," says Lightfoot. "Sam came up with the narrative, and having a younger brother myself it really struck a chord with me - we've certainly been through many similar situations together - sorry Tom! "I was delighted that we managed to land Sonnyboy and Buddy for the lead roles - they're such a talented family and look great on camera, they really took this video to the next level. Big thanks as always to the production, artist, and label dream teams involved."

Rianne White directs the first of three visuals for London-based Winnie Raeder's new EP, with a minimalist and near abstract piece for The End Of Me. The video explores connection and comfort, visualised through two pairs of hands entangled in twine, attempting to reach each other and free themselves from their binding. Rianne White explains that the idea came from the clarity of Raeder's delivery of her music. "Winnie has a sound that grants you access to your inner world and has you locked in a dance with yourself as you feel every word and note of it," she reflects. "We spoke about connection, feeling uncomfortable, playing with the nerve in the song - a place where you can be both fearless and vulnerable, consumed by a gas leak effect of your own emotions. Let’s sit still, and really feel it."The focus upon this symbolic imagery, and infusion of emotion perfectly match the downtempo track. It's an intriguing introduction to the video series.

Gabriella Kingsley follows up recent ArrDee collaboration Come And Go with a cinematic promo for Early Hours. The video is the second chapter of a two-part narrative for the artist's debut mixtape release, Pier Pressure, and spans a handful of intimate vignettes of the pair enjoying each other's company. Kingsley showcases a more raw and vulnerable side of ArrDee, which his audience haven't seen before, and the use of subtle time-bending effects creates a dreamlike vibe which matches the themes of new love and romantic connection.