Legendary creative Juan Cabral blends fashion, tech and a surreal sense of perspective, in this evocative promo for Argentinian rockers Babasonicos. The video for Advertencia takes place on an empty residential street, surrounded by tower blocks and industrial buildings. A handful of cameras are set up on tripods and spotted across the location, adding a mysterious vibe to the concept, which is built upon with a variety of unusual props, camera angles and dad-dancing. The sandy colour palette and inspired styling create an almost fashion editorial style aesthetic to the video, whilst the playfulness in every scene reflects the veteran band's lively performance style. An absorbing feat, with plenty of rewatch value.
Rob Ulitski - 28 days ago


