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Nemahsis 'Criminal' by Sam Davis & Tom Andrew

Rob Ulitski - 15th Dec 2022

Sam Davis and Tom Andrew direct a technically impressive promo for Nemahsis, with creative direction from Crowns & Owls. 

The video for Criminal sees the artist stood in the middle of a complex camera rig, with a menagerie of CCTV cameras trained on the platform, capturing her every movement. 

Cycling through a series of striking outfits and art direction elements, the video is seamlessly brought together by editor Steve Shaw, who funnels a huge amount of footage into a razor sharp cut, which brings out the frenetic emotion of the concept. 

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Rob Ulitski - 15th Dec 2022

Tags

  • Pop
  • CCTV
  • Camera
  • Rig
  • Platform
  • Striking
  • Art Direction

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Credits

Production/Creative

Director
Sam Davis
Director
Tom Andrew
Producer
Ella Kenny
Creative Director
Crowns & Owls
Executive Producer
Javier Alejandro
Executive Producer
Greg Smith
1st AD
Joshua Jacob
Rigger
Luke Bull

Camera

Director of Photography
Fraser Rigg
1st AC
Ondrej Rybar
2nd AC
Riccardo Angei
Steadicam
Tommaso Collelli

Lighting/Grip

Gaffer
Riaz Ahmed
Electrician
Anna Brooks Beckman
Electrician
John Harkins
Electrician
Ed Cook

Art

Production designer
Ash Halliburton
Art Assistant
Harrison Toward
Art Assistant
Lily Purbrick
Art Assistant
Hermoine Fenton
Art Assistant
Hana Hrzic

Wardrobe

Stylist
Stephanie Major
Make-up
Aoife Cullen

Editorial

Editor
Steve Shaw
Editing company
Edit Producer
Tatyana Alexandra

Grading

Colourist
Connor Coolbear
Colour Producer
Olivia Jessop
Colour grade company

Other credits

Production Assistant

Katie Hackett

Production Assistant

Camille Cassin

Runner

Maggie Curwin

Runner

Anum Mohammed

Runner

Thomas Chesterman

BTS Stills

Zaineb Abelque

Rob Ulitski - 15th Dec 2022

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