In his latest collab with Meekz - their eighth in the past two years - KC Locke directs a top-dollar, action-packed promo for the Manchester rapper. In the video for Say Less, we see Meekz and his crew cruise around a remote location in Land Rovers, captured via frenetic drone shots and thrilling camera moves on the ground. "I wanted to come with a high adrenaline offering for the Meekz debut Mixtape release," explains Locke. "The song had the feeling of momentum that one of our previous videos had - Can't Stop Won't Stop - so I wanted to bring that high action NDA to life again and demonstrate a Tom Cruise-type action sequence."Building upon his trademark style of high-paced action and captivating performance, Locke boasts plenty of experience in this world now, and it shows on-screen. "I feel like I have a lot of experience now with fast action and I feel very comfortable pushing these type of action sequence creatives and they are always so much fun to make."On the morning of this shoot, our DOP feel seriously ill and couldn't come to set, we had no time to bring in another DOP at such a remote location, so I had to step to both DoP and direct the video which involved ultra arm tracking vehicles, FPV drones and a lot of hand held operation. It's in these situations that you got to just crack on and make it happen - luckily we have a strong team who backed me and we went full steam!"Through our continued Manchester collaboration myself and Meekz have done 8 videos together so far over the past two years and always push the boundaries on each and every one! Meekz really does his own stunts and could fit easily into an action movie!"
Rob Ulitski - 6 months ago