Jasmine Yen 'Sweat' by Erik He

Promonews - 27th Oct 2026
Erik He creates a smooth and thrilling visual for Hong Kong and LA-based singer-songwriter Jasmin Yen.
Shot on location in Stockholm, the video for SWEATR is an intimate yet electrifying experience. Set entirely indoors against stark, atmospheric backdrops, it places the spotlight squarely on Jasmine - her raw physicality and emotional intensity.
"Lady Gaga inspired both the song and its visuals," says Jasmine. I wanted to channel that boldness, drama, and authenticity, the freedom of getting lost in the music. "Sweat" lives in that juxtaposition: raw and gritty, yet poised and intentional."
And He says he wanted to capture the spirit of the golden era of pop music videos, drawing inspiration from Gaga and Britney Spears.
"Shot on an old MiniDV camera for its distinctive visual texture, the video embraces theatrical, in-your-face choreography, bold styling and extravagant set design," he says. "While the visual language leans into nostalgia, I wanted the editing to feel distinctly contemporary, using quick cuts, match cuts, and dynamic pacing to build momentum without relying on a traditional narrative.
"Set design and styling have always been an important part of my creative process, so this was an opportunity to really push those elements, especially as their team was quite open to ideas. I loved the idea of bringing together exaggerated silhouettes and elaborate sets all within the otherwise unexpected, everyday location of a badminton court where I play regularly."
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Credits
Production/Creative
- Director
- Erik He
- Line Producer
- Filip Toshang
- Production Company
- P
- Production Company
- The Producers
- Executive Producer
- Pegah Farahmand
- Executive Producer
- Mats Wolgers
- 1st AD
- Edvin Kihlstedt
- Production Coordinator
- Emelie Thorsén
- Production Assistant
- Noah Söderberg
Camera
- Director of Photography
- Pontus Norberg
- 1st AC
- Felix Svensson
Lighting/Grip
- Gaffer
- Fredrik Nordesjö
- Sparks
- Måns Gullgren, Sebastian Karlsson
- Bolt Operator
- Arnar Hildberg
- Bolt Assistant
- Marcus Fältmark
- Grip
- Aurelio Mastaglio
Art
- Production designer
- Angelica Nyman
- Stills Photographer
- Erik Djurklou
- Props Master
- John Rang Schmidt
- Set Builder
- Zana Johansson
Wardrobe
- Stylist
- Christopher Insulander
- Stylist Assistant
- Nicole Lindgren
- Hair and Makeup Assistant
- Sandra Sjöberg
- Hair and Makeup (Dancers)
- Daniela Krestelica, Sandra Sjöberg
Choreography
- Choreographer
- Christin Olesen
Casting
- Dancers
- Alicia Linderoth, Alva Söderback, Clara Sjölin, Elina Carlsson, Lovisa Söderström, Maja Larsson, Matilda Nilsson, Saga Axelsson
Editorial
- Editor
- Erik He
- Sound Design
- Andreas Estensen
Grading
- Colourist
- Joakim Rissveds
Agent
- Director's Representation
- Nicole O'Connell
Misc
- Hair & Make-up (Artist)
- Daniela Krestelica
Promonews - 27th Oct 2026