Fatboy Slim & Daniel Steinberg 'Bus Stop Please' by Omar Karim
Promonews - 27th Nov 2024
Omar Karim masterminds a video for Fatboy Slim's collab with Daniel Steinberg that is engineered to make everyone feel kinder.
The video for Bus Stop Please is described as an experiment that's "designed to hypnotise [the viewer] into doing a random act of kindness every time you hear the song", and presents a riot of imaginative imagery, created in or enhanced by AI, that reflects the gospel-influenced sample, and joyously upbeat momentum of the track.
The visual is also dotted with subliminal messages. So if, after watching this, you are suddenly compelled to perform a random act of kindness, it means the experiment has worked. Or maybe you're just a really nice person.
Promonews - 27th Nov 2024
Credits
Production/Creative
- Director
- Omar Karim
- Producer
- Konstantin Kissimov
- Production Company
- Iconoclast
- Executive Producer
- Jean Mougin
Editorial
- Editor
- Jojo King
- Editing company
- Cabin Edit
Commission
- Commissioner
- John Hassay
Misc
- Graphic design
- Ro Oeurn
Promonews - 27th Nov 2024