Get the Promonews daily round up

User Accounts

Get the Promonews daily round up

Strabe 'All My Heart' by Tom Furse

Rob Ulitski - 9th May 2023

Strabe enjoy some time down the seaside in this surrealist, AI-enhanced promo for All My Heart. 

Directed by Tom Furse - founding member of The Horrors - the video takes the footage of an already-shot live action video, and uses a unique AI model to create the final aesthetic, which mirrors the style of French artist Matisse (with a touch of Picasso thrown in). 

Delightfully fun and breezy, it's an example of AI used in a complementary way, with the live action foundations ensuring the technology doesn't stray too far from the original concept. 

Rob Ulitski - 9th May 2023

Tags

  • Animation
  • Performance
  • AI
  • artificial intelligence
  • Seaside
  • Surreal

Popular content

Feedback

Problem with this page? Let us know

Credits

Production/Creative

Director
Tom Furse
Producer
Lydia Martland
Production Company
Executive Producer
Natalia Maus

Camera

Director of Photography
Richard 'buffy' Dunton

Commission

Commissioner
Ailsa Robertson
Label
PIAS
Manager
Tamara Brooks

Rob Ulitski - 9th May 2023

Related Content

Industry News

Promonews logo

Music video creativity everyday.

promonewspromonewstvpromonews.tv
Submit your video