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Headie One 'Pound Signs' by DAPS

David Knight - 2nd July 2021

Headie One plays a bank robber with imaginative attitude to his accumulated wealth, in DAPS's visually arresting video for Pound Signs.

DAPS gets pulses racing from the start with a heist, where Headie gets heavy on the approaching cops. Then he heads to the laundrette and is literally rolling in £50 notes, before a high stakes card game reaches an electrifiying climax.

Employing a clever use of camera movement and a fluidity across the visuals, DoP Sam Meyer's cinematography elevates the ambitious concept, and a suitably gritty grade helps tie everything together.

David Knight - 2nd July 2021

Tags

  • Hip Hop
  • Grime
  • Heist
  • Action
  • Action Packed
  • Cinematic

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Credits

Production/Creative

Director
DAPS
Producer
Tony Longe
Production Company
Production Company
Cr8tive Row
Executive Producer
Nadya Persaud
Executive Producer
DAPS
Executive Producer
Inga Veronique
Production Manager
Emily Mulkerrins
1st AD
Chris Malin

Camera

Director of Photography
Sam Meyer
Focus Puller
Louis Vella
2nd AC
James Tilyard

Lighting/Grip

Gaffer
Steve Cameron

Art

Art Director
Charlotte Toon

Wardrobe

Make-up
Michelle Vernege
Wardrobe
Raya Dias

Casting

Lead actor
Headie One

Editorial

Editor
Post Calton

Grading

Colourist
Kinan Chabani

Commission

Commissioner
Elena Argiros
Label
Relentless

Misc

Line Producer
Amara Rossell

Other credits

Sound Operator

Jordan Heron

Sound Designer

Timo Saila

DIT

Morgan Perry

David Knight - 2nd July 2021

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