Théo Asciak directs an evocative promo for SCH, situating the French rapper in an enigmatic atmosphere, ratcheting up through a series of performance vignettes that are shifting between black-and-white infrared and colour.Boasting a darkly elegant vibe, the video for Les Hommes Aux Yeux Noirs employs the codes of fashion and cinema to captivate the audience. "I was very inspired by the track, the traces left by the universe in which we grew up," explains Asciak. "The film explores the perception of success for those who have nothing. Wether it’s through the artist's image or the get away possibility through money and gambling. Throughout the story, these elements mean hope for our protagonists."

Tobias Little directs a distinctively surreal music video for metal band Love Is Noise, blending elements of 1920's expressionism with late-90s neo-noir cinema with a band performance in an oppressive domestic space.The video for Soft Glow uses over emulated film-distressing techniques and solarisation to create something ethereal and otherworldly. Tobias’ goal was to have a finished product that contrasted the music in an intriguing way, and the final product feels like a music video one might find on MTV in the Nineties. “It’s a love song, and one of the things I pitched for was to showcase that theme as both sides of the same experience," explains Little. "It’s a spinning coin sometimes. I expressed this by having them perform in the empty rooms of a family home, somewhere cosy and well-known, and really expanding the space to tickle in a sense of loneliness. What we were left with was a mesh of upbeat performances colliding with sombre undercurrents.“The band and I were both really inspired by that look. What I found interesting was planting in those stoic performances and harsh geometric lighting, and seeing how they clashed with Cam’s high-energy voice. What we got was something almost thriller-like at points.”“We brought that idea into the edit too: bouncing back and forth between big movements and statuary expressions. I found those cuts to deliver a bit of an unexpected shock.”“We shot on an FX6, and even after stressing the footage so much, we wanted to preserve that high quality. And you can tell that cinema-like quality is still there underneath it all. I really like that, like it was recorded on a VCR and played and replayed and re-recorded and mistreated and forgotten.” While watching Soft Glow’s music video, viewers will feel like they’ve found a sun-damaged VHS tape in their parent’s attic."

Valentina Khodnevich directs an arresting dance film with music by Shota Gogisvanidze.The beautifully cinematic video for Sun explores movement and light in an intimate, abstract way, blending conceptual narrative with enigmatic choreography. "The video for Sun celebrates the regularity found in human life, emphasizing the significant role of light and its influence on our well-being," explains Khodnevich. "We delve into the contrasting effects of sunlight and electric light, contemplating how the integration of artificial illumination in modern life can alter our daily routines."Through dance, we portray the human experience as a cyclical journey, where the protagonist relives the same day repeatedly. The choreography incorporates mechanical movements inspired by the ordinary tasks of daily life, such as brewing morning coffee or brushing teeth, while different environments in the film create special context to each set of movements."Furthermore, SUN was shot on 16mm film, which creates a unique relationship between the film and light—the sole means through which the images can be captured on the stock."

Elliott Gonzo directs a dreamlike dance film for singer-songwriter Isla Greenwood. The video for Earthdog is a visual journey navigating loss and grief. Choreographed by Joshua James Smith (who is also one of the performers), Gonzo’s tender direction fits perfectly with the dreamy, melancholy of the song."(The video is) set in a dream-like forest and fairground, which reflects the protagonist's turbulent emotions," Gonzo explains. "We wanted to delve into the solitary process of grappling with the loss of a loved one while capturing the profound interplay between memory and absence. We aimed to craft a dance piece that evokes the path to acceptance, offering a universal meditation on the theme of loss."Effortlessly cinematic and atmospheric, it's a beautiful visual which reflects the gentle drama of the track.