Rob Ulitski - 27th July 2020

Tash Tung directs a sensual and sleek visual for Bree Runway's Gucci - Tung's second video for the dynamic London-based artist, following last year's All Night.  

Spanning several fashion editorial-style performance setups, the video plays with the idea of luxury and opulence, and toys with the intersection of fashion with fetishism - and Bree starts out as a diamond in the rough, and then breaking out and becoming something even more extraordinary. 

DoP Jack Exton utilises an AR rig and a range of lighting effects to add a dynamism and sparkle to the concept, whilst Samuel Marr's edit perfectly mirrors the pace and flow of the track.

TASH TUNG: 

I pitched an idea of ascension to her - where she starts as a diamond in the ground, and ends up as a planetary godlike figure.

"Bree says she comes to me when she wants to feel sexy and I was so happy to level up our last ride in All Night, with this vid for Gucci.

"I really wanted to celebrate Bree’s heritage, skin colour, and her success alongside her obvious sexiness. So I pitched an idea of ascension to her - where she starts as a diamond in the ground and ends up as a planetary godlike figure. She loved it so much she even re-recorded some new lyrics to fit the visuals!

"Every person on this team was so integral in making this despite challenges and (Covid) restrictions, and extra special thanks to my producer, Eleri Evans!!"

PRO Credits

Credits

DirectorTash Tung
ProducerEleri Evans
Executive ProducerLaura Northover
Production ManagerEolande Diaz
1st ADClara Paris
Director of PhotographyJack Exton
Focus PullerToby Mckay
2nd ACChris King
GafferPete Bishop
Art DirectorBon Walshe
WardrobeHolly Adamthwaite
HairMarvin Francis
Make-upPaige Cole
EditorSamuel Marr
Editing companyThe Quarry
ColouristRichard Fearon
Post production companyBlack Kite
Post ProducerTamara Mennel
VFXJack Stone
Lead actorNathan Mensah
LabelEMI Records
SteadicamJake Whitehouse
Other creditsDIT: Elliott Chyi Electricians: Matt Simmons, Greg Probert, Simona Pranulyte Assistant Art Director: James Middleton Set Construction: Louis Simonon Art Dept Assistant: Jenny Wells Runners: Nana Quartey, Kitty Rajakulasingam, Reece Gibbins Covid Supervisor: Harry Hardwick

Rob Ulitski - 27th July 2020

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