Chloe X Halle 'Forgive Me' by C Prinz
Rob Ulitski - 15th June 2020
C Prinz directs a vibrant futuristic promo for sister double act Chloe x Halle's Forgive Me - the director and artists' follow-up to the post-modern Do It.
Opening with the lyrics "Don't ever ask for permission, ask for forgiveness", the fiery visual depicts the sisters dragging an unconscious, bound man to the middle of a rainforest set, backdropped by a glitchy greenscreen.
Switching between several performance setups, the focus is very much on styling and aesthetics, with live action footage being intercut with 3D scans, irridescent VFX, and lo-fi dance cutaways.
Refreshingly bold and stylish, the high-energy promo is a riotous trip through avant-garde concepts and unforgettable performances.
Rob Ulitski - 15th June 2020
Credits
Production/Creative
- Director
- C Prinz
- Producer
- Jake Agger
- Line Producer
- Robin Day
- Creative Director
- Andrew Makadsi
- Production Company
- freenjoy
- Executive Producer
- Erinn Williams
- Executive Producer
- Lauren Baker
- Executive Producer
- Nathan Scherrer
- Executive Producer
- Tara Sheree
- 1st AD
- Juan Sosa
Camera
- Director of Photography
- Santiago Gonazalez
- Focus Puller
- Sean Frisoli
- 2nd AC
- Mike Lemnitzer
- Steadicam
- Nick Muller
Lighting/Grip
- Gaffer
- Kyle Bryson
Art
- Art Director
- Justin Ryan Brown
Wardrobe
- Hair
- Kimberly Mcallister
- Make-up
- Christiana Cassell
- Wardrobe
- Zerina Akers
Editorial
- Editor
- Andrew Makadsi
Grading
- Colourist
- Joseph Bicknell
- Colour grade company
- Company 3
Other credits
Production Coordinator
Siya Bahal
Label
Columbia Records
Label
Parkwood Entertainment
Rob Ulitski - 15th June 2020