Rob Ulitski - 12th Mar 2020

A Best Dance Video winner at the UKMVAs back in 2013, director Ola Martin Fjeld returns to music videos with a dance-driven concept, this time for Chris Holsten. 

The Norwegian artist dives headfirst into the choreography, sharing the space with an enigmatic partner who matches his unabashed energy. Cutting between dance and conceptual setups, DP Jørgen Werner gives each scene its own aesthetic, utilising coloured lights and patterns to provide contrast. 

Tonje Robbestad Jåsund's makeup work is also brilliant, transforming the pair into ethereal beings, sparkling under the blue strobe lights. A glorious return to music videos for the director. 

OLA MARTIN FJELD: 

I'm pretty sure you'll still find glitter in the studio five years from now.

"I wanted to enhance the darkness in the lyrics and create a narrative through dance. The intention was to show a relationship that has become poisonous to the degree that you wish you never met the love of your life. We talked a lot about giving the video a kind of '80s epic feel without the '80s aesthetic.

"Not an easy task on a small budget, but we had a great team, and both the artist and Warner Music believed in the idea. So the process became dynamic and fun; I feel it shows in the final result. We had a blast making this video, even though the cleaning job after the shoot became huge. I am pretty sure you will still find glitter in the studio five years from now."

Credits

DirectorOla Martin Fjeld
ProducerOla Martin Fjeld
Production CompanyFjeld Film
Production ManagerLykke Birkeland Hagen
1st ADHanne Breivik
Director of PhotographyJørgen Werner
Focus PullerKaja Crompton
GafferFrida Engstrøm
Make-upTonje Robbestad Jåsund
EditorTim Helly-hansen
ColouristMathias Thiessen
Grading companyHocus Focus
Lead actorJosephine Gracia Slaaen
CommissionerLeni Rugsveen
LabelWarner Music Norway

Rob Ulitski - 12th Mar 2020

Related Content

video

Linda Vidala 'Half Thai' by Ola Martin Fjeld

UKMVA winner Ola Martin Fjeld has made a firework of a video for the half-Thai, half-Norwegian artist Linda Vidala, where Linda takes on various guises, fitting different archetypes of Thai …

Promonews - 2nd July 2019

video

Pixel 'Call Me' by Ola Martin Fjeld

This marvellous video for Norwegian jazz combo Pixel's Call Me is a comic-drama directed by Ola Martin Fjeld set in the prosaic surroundings of a caravan park in mid-Norway in late summer. But a …

David Knight - 16th Jan 2013

Latest News

news

Claudia Dunlop 1958-2020

Claudia Dunlop, who worked in production on numerous music videos in the 1980s and 1990s, has …

David Knight - 3 days ago