Her dance video for Justin Bieber's Sorry is one of the most viewed music videos of all time, and now director/choreographer Parris Goebel is back with JB, creating another all-dancing alternate video for the comeback single Yummy, featuring her Royal Family dancers and 'Sorry' girls. It's like Sorry - only bigger, slicker, more spectacular.

This showstopper features an awesome troupe of 52 female dancers and the power of the video rests in the fact that you are always aware fo the sheer size and uniform excellence of this huge group. It's so impressive that this video was preceded by the release of footage of the rehearsal, earlier this month.

Shot entirely on 35mm by DoP Kaname Onoyama, the camera glides around, above, or in the midst of the girls, but it always seems to be keeping the all or most of the 52 within the frame.

It is testament to the celebrated skill of Goebel as a director and choreographer that the group radiates personality as well as sheer precision. And her camera loves each and every one of them.