Hot Chip 'Melody Of Love' by Nima Nourizadeh
Promonews - 30th May 2019
Nima Nourizadeh makes a rare return to music videos, teaming up once again with Hot Chip - with whom he first achieved great things - to create a distinctive take on the range of human emotion for Melody Of Love.
It starts with Hot Chip's Alexis Taylor's near-disembodied head in a mirrored box, altered by lighting changes. Taylor's bandmates faces then appear merging into each other, and then a much bigger cast start to be introduced. These heads appear in a box, constantly changing and offering a kind of live-action animation of emotion. It's an intense experience, reflects the depth of feeling within this lovely song.
This very much feels like a close collaboration between the band and Nourizadeh, who directed Hot Chip's legendary Over And Over video back in 2006, and many other great Noughties videos, before heading for Hollywood, directing Project X and American Ultra.
Nourizadeh worked with UNIT Studios VFX team, led by creative director Pete Rystra, carried out all head replacement, cosmetic clean up and colour balancing in the video, while UNIT's creative director of colour Denny Cooper added a low key grade that married with Nima’s backlog of work with the band, keeping everything as naturalistic as possible.
“We were thrilled to be able to work on this spot with Nima," says UNIT Studios' executive producer Bumble Davis. "Hot Chip are artists that have a lot of love with our team, and combined with directing talent such as Nima’s meant it was a very easy decision to jump in on this one. The VFX team that had to work round the clock to carry out all the huge amount of 2D work in such tight timings. All those involved were so passionate about the project that they even spilled in to their free time to bring it to life against the clock.
"Nima was an absolute delight to work with - affable and relaxed, with a very clear vision of exactly what we needed to do, coupled with extraordinary attention to detail aptly seen in this memorable video.”
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Promonews - 30th May 2019
Credits
Featured here in the credits?
Production/Creative
- Director
- Nima Nourizadeh
- Producer
- Siobhán Daly
- Production Company
- S
- Executive Producer
- Sara Flood
- 1st AD
- Ben Gill
Camera
- Director of Photography
- Ben Magahy
- Focus Puller
- Ben Worthington
Art
- Production designer
- Ollie Hogan
Editorial
- Editor
- Dan Sherwin
- Editing company
- FC
Grading
- Colourist
- Denny Cooper
VFX
- Post production company
- UNIT
Agent
- Director's Rep (UK)
- OB Management
Other credits
Production Assistant
Adam Clements
Runner
Eleri Shone, Frits Ryder
Clapper Loader
Sam Taylor
DIT
Matthew Hicks
Sound Playback
Roger Cutting
Video Playback
Alex Bates
Bolt Technician
Ladislav Moulis
Bolt Assistant
James Gillett
Gaffer
Bruce Magahy
Spark
Ben Skyrme
Desk Op
Andy Walton
SFX Supervisor
Dean Rowson
Hair & Make-Up Stylist
Jessica Summer
Hair & Make-Up Assistant
Emily Engleman
Medic
Andy Willers
Edit Assistant
Matt Gabzdyl
Creative Director 2D
Pete Rypstra
VFX Artist
Scott Ryan
VFX Artist
Milo Patterson
VFX Artist
Richard Greenwood
VFX Artist
Tom Clapp
VFX Artist
Tiago Pereira
Producer
Joanna Papayianni
Executive Producer
Bumble Davis
Cast
Jamiel Wayne Jackson, Linda Telek, Leigh Priscilla, Sophie Naziris, Sara Exall, Amy Poncher,
Rain Nourizadeh, Leo, Lisa Ziven, Simon Dargan, Ennis, Kaylie Schiff, Michelle Pobar, Miquelle
McCarthy, Ali Mobasser, William Overstall, Simon Owens, Steve Hagon, Huse Monfaradi, Ben Crook,
Sian Ahern, Nick Forgacs, Alexis Burgess, Sara Flood, Prudence Taylor
Promonews - 30th May 2019