David Knight - 8th Jan 2019

Swedish directing duo BABYBABY's video for Mikky Ekko, works with the emotion in the delivery of the heartfelt Fame to deliver a satisfyingly intense drama set in a familiar setting for filmmakers - the casting session.

When a febrile female actress fails to get the encouragement she thinks she deserves during a casting, her performance just becomes more unhinged - then spills over into violence.

Apparently this was based on real events. So if you're ever at a casting session, be careful not to look bored...  

Watch 'Mikky Ekko 'Fame' by BABYBABY' here


"It’s loosely based on a casting session we had some time ago. Like a glimpse into the painful venture of pursuing fame and the emotional tantrums that comes with it. The brutality of getting rejected physicalised into a brutal and bloodstained meltdown, and coming out of it strong and unchained."


WardrobePamela Nakabaale
Production CompanyRiff Raff Films
Executive ProducerNatalie Arnett
Director of PhotographyKristian Engelsen
GafferFredrik Ekmark
Art DirectorBen Curtis
ProducerKate Brady
Hair & Make-upJessica Krage
ColouristRichard Fearon
Grading companyMPC
LabelUniversal Music
Other creditsScandinavian Prod Comp: Diktator Scandinavian Producer: Manga Minja Scandinavian EP: Mattias Johansson

David Knight - 8th Jan 2019

Related Content


Valdemar 'Kind' by Babybaby

London-based Swedish directors BABYBABY cut and splice their way through this visually arresting piece, merging their distinctive mind-bending visual effects with a cute eye for fashion. 

Promo News - 12 months ago



David Strindberg (Vitamin, Cinnamon Chasers) has teamed up Josefin Malmen to create the new directing duo BABYBABY, and their first video together is this VFX-warped piece for Swedish artist …

David Knight - 9th Dec 2016

Latest News


Daniel Askill joins Serial Pictures

Filmmaker Daniel Askill has joined production company Serial Pictures for North American representation of commercials, branded entertainment, and music videos, and partner company Anonymous Content …

Promo News - -2679833 seconds ago


Josh Cole signs to Kode Media

After taking some time out from directing, multi-award winning director and photographer Josh Cole has signed to Kode Media for music videos and commercials.

David Knight - -1831113 seconds ago


COMPULSORY signs Filmawi

COMPULSORY have announced the latest addition to its roster: award-winning photographer and filmmaker Filmawi. The former agency creative joins the production company for UK representation in …

Promo News - -1298925 seconds ago


Entries now open to Shiny Awards 2019

Entries are now open to the second Shiny Awards, the music video awards show for emerging directors, which will be held at The Mill, London, on Tuesday, 26th February 2019.

Promo News - -859165 seconds ago


Julia Knight returns to 'home soil' at Speade

Speade have announced that Julia Knight, the London-based commercials and promos editor, has joined the Soho-based editing company on a full time basis, returning to the place where …

Promo News - -699824 seconds ago