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Luke Bather - 11th July 2017

Pleasure becomes an artificial commodity in Zhang + Knight's sprawling, sinister clip for Ghostpoet.

Initially shot overseas before running into some trouble (more on that in a few days time), the video depicts a haunting pre-apocalyptic world in which most of the finer things in life have become synthetic substitutions for the real thing. Pollution seems to be at a lethal high point, morale at a lethal low. A smog covers most of the promo, and slowly creeps through the characters lives - a constant ghostly reminder of a potential near-future.

With moody compositions that feel like something out of a Gregory Crewdson book by way of Black Mirror, Zhang + Knight have crafted a world that's haunting in its nihilistic projections.

Credits

DirectorZhang + Knight
Executive ProducerKatie Lambert
ProducerMikael Nakkas
RunnerSebastian Olivares
Director of PhotographyChristophe Collette
Director of PhotographyOliver Ford
Focus PullerSam Riley
2nd ACMahalia John
DITJames Miller
SteadicamIlana Garrard
GafferPete Bishop
SparkWill Pope
Art DirectorAlicia Howitt
ColouristDaniel de Vue
Graphic designRobert Ashton
Production CompanyAgile Films
Director's RepresentationOB Management
CommissionerSean Mayo

Luke Bather - 11th July 2017

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