Melanie C has released her latest track Dear Life, now paired with these lovely, melancholic visuals directed by David East.
Melanie C 'Anymore' by David East
Melanie C, back after five years away, has a slick new dance-centric video courtesy of David East. Shot in both London and Cape Town, the video features an evolved version of Melanie (certainly one far flung from the Sporty Spice persona of the 90s) and a cast of characters unable to resist their urge to dance to this infectious pop gem.
Complete with some slick lighting setups, cool colours, anamorphic lens flares galore, and great costume choices, this is a fine clip to relaunch Melanie C to the world.
|Producer||Ailsa Vanessa Tapping|
|Executive Producer||Sasha Nathwani|
|1st AD||Niall Coffey|
|Director of Photography||Fabian Vettiger|
|Focus Puller||Michael Hobdell|
|2nd AC||Jed Darlington-Roberts|
|Director's Representation||Marisa Garner @ MGA|
|Label||Red Girl Records|
|Other credits||Spark: Luca Piercey Spark: Renatha Kotnik Bianchi Catering: Scott Pattison Runner: James Liston Runner: Michael Altoft Service Company: Mobile Media Mob Service Producer: Thoban Jappie Cape Town Line Producer: Catherine Grenfall Cape Town Production Assist.: Kirsti Chambers Cape Town AC: Jake Levy|
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