Luke Bather - 24th Aug 2016

Director Hammy teams up with Feed Me & Nina Nesbitt to create this surreal infomercial-inspired video.

There's something quite surreal about a regular, straight-faced infomercial at the best of times. Somebody waxing lyrical about expensive candles or getting downright evangelical about a power juicer is compelling viewing in its own right. So when Hammy takes the format and uses it to sell rave gear, well things get pretty odd pretty quickly.

Feed Me's little green mascot is on hand to help demo the products with Nina Nesbitt, which turns into a sicky and repetitive lo-fi nightmare. The bizarre video testimonials from satisfied customers really help to sell the whole performance too.

PRO Credits


ProducerMelissa Giles
Production Company1stavemachine
Production ManagerCallum Harrison
1st ADAaron Z. Willson
Director of PhotographyJeremy Valender
2nd ACSpike Morris
GafferGrzegorz Krzeszowiec
Art DirectorSylvie Macmillan
WardrobeSian O'donnell
HairLauren Reynolds
Make-upLauren Reynolds
EditorAnais Cossa
Editing companyAble London
Director's RepresentationOB Management
CommissionerAmy Wheatley
LabelSotto Voce
Other credits1st AC: Michael Kinsella Perks Puppeteers: Mark Jefferis, Matilda Rose, Will Banyard, Simon Northcott

Luke Bather - 24th Aug 2016

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