User Accounts

Raleigh Ritchie 'Never Better' by Casper Kelly

Cat Velez - 25th Jan 2016

Raleigh Ritchie has kept up his stream of entertaining and emotionally resonant videos with this new one for Never Better directed by Casper Kelly (of Too Many Cooks fame), following up Shynola's double-video project for Bloodsport '15.

Raleigh finds himself trapped in a jail cell, while normal life goes on as usual. He goes to work, gets on the subway, walks around the city and pines after his office crush all from his ambulatory cell - which travels with him wherever he goes. 

And its quite an effective visual concept, showing how his low moods and inner demons affect him in his everyday life. It also serves as a neat narrative device towards the end, as he finds the impulse to break free from his prison when his guard turns on his new-found love. 

 

Featured sponsors

Cat Velez - 25th Jan 2016

Tags

  • Comedy
  • Narrative
  • Hip-Hop
  • Pop, Singer-songwriter

Popular content

Feedback

Problem with this page? Let us know

Credits

Production/Creative

Director
Casper Kelly
Production Company
Executive Producer
Anna Smith
1st AD
Adam Jordan

Camera

Director of Photography
Bill Burton

Editorial

Editor
Paul Painter

Grading

Colourist
Jack McGinity
Grading company
Time Based Arts

Commission

Commissioner
Laura Clayton
Label
Sony Music

Misc

Service Company
Spitfire Studios
Line Producer
Adam Renshaw

Cat Velez - 25th Jan 2016

Related Content

Industry News