Jimmy Brown - 3rd Nov 2014

Sharp as a razor and driven by Olly Murs' excellent, good-humoured performance, Jonathan Lia's slick promo for Wrapped Up employs some conveyor-belt action to mess with the viewer's perception - choreographed by Ryan Heffington.


"Wrapped Up is such a kinetic track that I had a hard time imagining anything that wasn't constantly in motion. The idea of working with various turntables and conveyors was born from this challenge.

"In post, we pushed the movement a step further, playing tricks on the viewers' eyes.  Olly is the consummate professional and honestly, one of the most genuinely happy people i've ever met.  He's an amazing singer, dancer, performer... we had a blast working together.”


DirectorJonathan Lia
Production CompanyGood Company
ProducerBrian Welsh
Director of PhotographyChris Probst
ChoreographerRyan Heffington
EditorAlexander Hammer
ColouristRon Sudul
Grading companyNice Shoes
Director's Rep (UK)Chloe Page at Lock It In

Jimmy Brown - 3rd Nov 2014

Related Content


Mika 'Boum Boum Boum' by Jonathan Lia

Courtesy of director Jonathan Lia, Mika becomes the star of his own Clint Eastwood-esque western, complete with blanket poncho, Sergio Leone-style whistling and saloon bar piano. And that's …

Jimmy Brown - 9th July 2014


Tazer feat. Tink 'Wet Dollars' by Glenn Michael

Glenn Michael has delivered this well-executed hip-hop promo for Wet Dollars, a collaboration with rapper Tink's vocals layered on Tazer's addictive, highly danceable track. It was shot …

Cat Velez - 24th June 2015

Latest News


Wash expands with move to new home in central London

Post production company Wash has announced its expansion, with a relocation to a new base in Farringdon in central London, four suites, and a greater offering of services, including 4K HDR …

Promo News - -1218974 seconds ago


Aisultan Seitov signs to Partizan

Kazakhstani director Aisultan Seitov, who has recently broken into US music video world with videos for Offset and 21 Savage, has now signed to Partizan for worldwide representation.

Promo News - -367725 seconds ago