User Accounts

Olly Murs ft Travis McCoy 'Wrapped Up' by Jonathan Lia

Jimmy Brown - 3rd Nov 2014

Sharp as a razor and driven by Olly Murs' excellent, good-humoured performance, Jonathan Lia's slick promo for Wrapped Up employs some conveyor-belt action to mess with the viewer's perception - choreographed by Ryan Heffington.

JONATHAN LIA:

"Wrapped Up is such a kinetic track that I had a hard time imagining anything that wasn't constantly in motion. The idea of working with various turntables and conveyors was born from this challenge.

"In post, we pushed the movement a step further, playing tricks on the viewers' eyes.  Olly is the consummate professional and honestly, one of the most genuinely happy people i've ever met.  He's an amazing singer, dancer, performer... we had a blast working together.”

Featured sponsors

Jimmy Brown - 3rd Nov 2014

Tags

  • Choreography
  • Dance
  • Promos

Popular content

Feedback

Problem with this page? Let us know

Credits

Production/Creative

Director
Jonathan Lia
Producer
Brian Welsh
Production Company
Good Company

Camera

Director of Photography
Chris Probst

Choreography

Choreographer
Ryan Heffington

Editorial

Editor
Alexander Hammer

Grading

Colourist
Ron Sudul
Grading company
Nice Shoes

Agent

Director's Rep (UK)
Lock It In

Jimmy Brown - 3rd Nov 2014

Related Content

Industry News