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Paul White 'Where You Gonna Go?' by RUFFMERCY

Luke Tierney - 3rd Sept 2014

RUFFMERCY continues to experiment with the headshot in his new video for Paul White's Where You Gonna Go?, But there's something rather different going on to the trademark RUFFMERCY (aka Russ Murphy) hand-drawn additions to a performance.

Instead, new shapes and colours pulse out of Paul's head, and the imagery gets increasingly abstract and layered, to accompany the upbeat yet laidback vibe of the track.

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Luke Tierney - 3rd Sept 2014

Tags

  • VFX
  • Dance

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Credits

Production/Creative

Director
RUFFMERCY
Producer
RUFFMERCY
Production Company
Rrr C/o My Accomplice
Executive Producer
RUFFMERCY

Camera

Director of Photography
Tim Crawley

Editorial

Editor
RUFFMERCY

VFX

VFX
RUFFMERCY

Agent

Director's Representation

Commission

Label
R&S Records

Luke Tierney - 3rd Sept 2014

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