Directing team HARRYS channel the imagery associated with some Seventies greats for their video for Kurt Vile’s Never Run Away – the first video from new album Waking On A Pretty Daze – with possibly a hint of Otto from The Simpsons thrown in…

Framed in a 4 x 3 photo format within the usual widescreen ratio, Kurt dressed in all-white wanders through a deserted, crumbling urban landscape (in his native Philadelphia) accompanied, and sometimes within, a white-painted school bus. It looks fabulous – shot on 35mm by HARRYS regular cinematographic collaborator Evan Prosofsky.

HARRYS: “Kurt’s music, to us, has carried on the lineage established by musicians like Neil Young, Harry Nilsson or Tom Petty. We wanted to make a video inspired by some of our favourite iconic album art by these sorts of artists. Neil Young, for example, has some classic videos and his album covers, like On the Beach, served as a jumping off point for us. We wanted Kurt’s personality and sense of humor to come through in the video and shot it on 35mm to give it a natural and classic feel.”

Watch 'Kurt Vile ‘Never Run Away’ by HARRYS' here

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