Production Manager

Tia Varnnard

Evie Golding directs a breezy dance video for singer-songwriter Ruti Olajugbagbe.&nbsp;The&nbsp;video for Luh Luh Love follows Ruti and four dancers through an empty building, tracking around the group as they perform in a joyous series of choreographed vignettes.&nbsp;Boasting slick moves, sharp styling and an overarching feeling of elation, the video encapsulates the way it feels to be in love, and exudes an infectious energy throughout.&nbsp;

United Kingdom

Evie Golding

Emily Davies

Untold Studios

Phil Lee

Sachin Parmar

Fola Abatan

Annie Ayres

Sara Faulkner

Homespun Editing

Karol Cybulski

CHEAT

Ruti 'Luh Luh Love' by Evie Golding

Ruti-'Luh-Luh-Love-'-by-Evie-Golding

Charlie Sarsfield directs a compelling promo for George Ezra's Dance All Over Me, which sees George in a large studio space, performing as a group of dancers begin to multiply behind him.&nbsp;Transitioning from wide shots to extreme close-ups, the camera glides around the space smoothly, capturing a hypnotic amalgam of movement and performance.[imgtoken data:1]"Since watching his early videos, I’ve always wanted to work with George and actually doing so has been quite surreal," says Sarsfield.&nbsp;"The idea stemmed from taking inspiration and techniques traditionally used in hip hop videos from the likes of Kendrick Lemar and Pa Salieu, where people in the background begin to multiply."We wanted it to feel like George had walked onto the wrong set, surrounded by dancers. As the track progresses, the choreo really comes to life, almost as if the music inspired them to move."George liked the idea of having line dancing, featuring LOTs of dancers and the routine was masterfully put together by Suzzette Brissett. Huge thanks to everyone involved in bringing this to life. It’s great to see it out in the world.“I’m really proud of this video. It was an ambitious set up and the team executed it beautifully."

Toby Tomkins

Holly MacDonald

Charlie Sarsfield

Mathias Gilay

Michael Lewin

Vini Curtis

Courtney Bennett

Nkem Egbuchiri

Jack Green

Beau Pritchard-James

Sam Bishop

Daniel Deighton

Ollie Cipres

Joe Munroe

Suzette Brissett

Vaneza Londono

Tom Herring

Columbia

Singer-songwriter

George Ezra 'Dance All Over Me' by Charlie Sarsfield

George Ezra - Dance All Over Me (Official Video)

Charlie Sarsfield reunites with Kojey Radical to direct&nbsp;a super slick and colourful performance promo, featuring Cashh and King Promise, that is perfect viewing on a day with record-busting temperatures...Following Sarsfield's videos for Kojey's GANGSTA and Payback,&nbsp;the video for the Born remix is a full-on celebration of Ghanaian and Jamaican culture, and presents the artists amongst a sea of partygoers, chilling out under a warm sunset glow.&nbsp;Saturated lighting and fluid camerawork interweave in the dynamic vignettes, creating a laidback, atmospheric vibe throughout.[imgtoken data:1]“Coming back for a third time working together with any artist is an honour, but with Kojey this one felt special," says Charlie Sarsfield.&nbsp;"Having spent a lot of time in Jamaica myself, and with Cashh on the track, I really wanted to harness the feeling of the parties on that side of the world.”[imgtoken data:2]

Bevan Agyemang

James Duffey

Nkem Ggbuchiri

Joe Munro

Johnny Tully

Kojey Radical ft Cashh & King Promise 'Born (Remix)' by Charlie Sarsfield

Kojey-Radical-Ft.-Cashh-&-King-Promise--'Born-Remix-'-by-Charlie-Sarsfield

Director Charlie Sarsfield continues his collaboration with Kojey Radical with the video for Payback, featuring Knucks - and adding a few more famous faces too, at a swish dinner&nbsp;party.&nbsp;&nbsp;The dynamic visual perfectly encapsulates the high energy track, bringing to life a sumptuous aesthetic that sees the artist and his friends breaking bread and partying in style, dripping with luxury styling - with classic Saville Row suits adorning each of the artists.[imgtoken data:1]Kojey and Knucks are joined by Wretch 32, Cashh, Shae Universe, Niko Omilana and more, at a spectacular location, for a contrasting follow-up to Sarsfield's previous collab for Kojey Radical - the reflective, domestic-set video for Gangsta.“It's been a real joy to work closely with Kojey on our second consecutive visual," says Charlie Sarsfield. "We spoke of wanting to build on Gangsta, pushing that aesthetic. Our tag line became, 'If Gangsta was the journey, Payback is the fruition’. Maintaining our portrait approach to performance, emphasis was put on careful framing again.[imgtoken data:2]“Kojey asked me to watch a film called Climax&nbsp;which inspired the high angled shots. We then paired this up with inspiration from old school music videos by the likes of Beastie Boys and NWA with low angled framing, which helped to create a really dynamic visual across the board. We felt this ‘old school’ backbone matched and elevated the sound that Swindle masterfully pieced together."It was an honour to quite literally dance with Kojey again and it was my first time working with Knucks, who is such a great artist and someone I'd admired from afar for a while. It wasn't without its trials, but the payback has been all worth it."

Affy Robani

Thomas Hole

Ali Baines

Rory Power

Steve Cameron

Michael Bryden

Rita Kusi

Tom Mangham

Black Kite Studios

Ejiro Dafé

Pieter Snyman

Josh Tue

Tommy Raban

Kojey Radical ft Knucks 'Payback' by Charlie Sarsfield

Kojey Radical - Payback (feat. Knucks)

Charlie Sarsfield sensitively brings to life Kojey Radical's path from childhood to the present day in the video for GANGSTA.The cinematic film is an emotional and intimate portrayal of Kojey’s relationship with his family and his unwavering admiration and respect for his mum - who is the 'gangsta' of the songtitle, due to her indominitable attitude, and fortitude in the face of every challenge.Sarsfield dramatises the domestic setting, and the relationship between mother and boy, in the video in which Kojey appears as a 'fly on the wall', performing while the action plays out. He reveals&nbsp;his vulnerability in a captivating performance which is elevated by careful lighting and a nostalgic palette which perfectly blends the present with the past.[imgtoken data:1]This is the latest video featuring Kojey Radical produced by Untold Studios - he also features in the recently released film presentation of Swindle's new album. In this case, Kojey's sister Marsha also played a role behind the camera, advising Sarsfield on the creative vision - and his mother was also at the shoot.Talking about the video, Kojey Radical has commented:&nbsp;“Gangsta is such a personal song for me and I really wanted to make sure we captured the essence of family in a way that felt empowering."I normally would help direct my videos, but this time I gave that role to my sister alongside Charlie Sarsfield. It’s easily one of my favourite videos to date and it was an honour to have my mother and my family on set.”

Marsha Kwarteng

Thomas Hols

Polly Durrance

Hip Hop

Grime

Kojey Radical 'GANGSTA' by Charlie Sarsfield

Kojey Radical - Gangsta

Directing duo Meeks + Frost bring together an all-star line-up of talent in this&nbsp;special celebration&nbsp;of UK producer&nbsp;Swindle's latest album The New World - including the performance of six tracks from the album - filmed at the lavish Christ Church Hall in Spitalfields, East London.Featuring Poppy Ajhuda, Kojey Radical, Joel Culpepper, Jnr Williams, Maverick Sabre, Akala, Knucks, Rider Shafique and Ghetts - and of course Swindle himself - Meeks + Frost have created a marvellous 20 minute film where the music of the album, and the personality and chemistry of the individuals involved, comes brilliantly and stylishly to life.[imgtoken data:1]The album, Swindle's first release since 2019, was written&nbsp;in the aftermath of the murder of George Floyd and the rise of the Black Lives Matter movement, and the project brings together a community of artists who found the most simplistic emotion of joy together in collaboration. They explore themes such as love, grief, fatherhood, life, race in Britain, aspirations for their future selves and other personified rumination experienced during the first lockdown in early 2020.The film is packed with songs from the album from start to finish, beginning with the arrival of several of the artists, dressed to the nines in suits and eveningwear that echoes the 1920s Jazz Age, to the strains of What's More. Then on the next song Sunday Best, featuring Kojey Radical, Culpepper and Knucks, the on-screen performances start, and we see the artists' back at the tailors' being fitted for their suits.[imgtoken data:2]To How I've Been, the artists greet each other at the Church - a reunion of friends at a special gathering, and that mood carries through the course of several superb performances that follow.On Blow Ya Trumpet, a quartet of formidable rappers - Knucks, Ghetts, Akala, Kojey - pass the baton around the table as they drink and play dominos. Then the soul and jazz mood takes over, and backup musicians join the cast, as Poppy Ajhuda performs Darkest Hour with Swindle.&nbsp;For No Black, No Irish, the jazz mood is emphasised further by a transition to monochrome for Culpepper and Maverick Sabre's affecting performance of No Blacks, No Irish, with accompanying&nbsp;musicians.[imgtoken data:3]And it is in these performance sequences that Meeks + Frost really excel, with a perfect arrangement of the photography, captures the quality of the performance with great style but also without drawing attention to itself. That is really fine live performance direction.The performance element finishes on Lost, which brings us squarely back to the theme of change that is central to Swindle's The New World. And overall, this does something that is rare for a music film of this length - it demands your attention throughout, and leaves the viewer with a sense they have witnessed something very special. And a need&nbsp;to listen to the album again.&nbsp;Massive kudos&nbsp;to everyone who worked on this film - behind the camera and in front of it.&nbsp;&nbsp;[imgtoken data:4]

Meeks & Frost

Theo Hue Williams

Mike Heath

Cheyenne Enninful

Xiao Xuan Xu

Tommy McMahon

Johnjoe Besagni

Tom Raban

Marta Strauss

Myles Bevan

Time Based Arts

Faye Purcell

Soul

Swindle 'The New World' by Meeks + Frost

Swindle - THE NEW WORLD (Film)

Pip + Lib weave a tale of power and revenge, in the splendidly entertaining promo for Mahalia's Roadside, featuring AJ Tracey.&nbsp;The video is set at Mahalia’s own burger stall - Mahalia's ‘Roadside Redemption’ - where she serves up a decent burger and chips, and where misbehaving men get their just desserts.Filled with summer vibes and playful performance from Mahalia and Aj, the directing duo execute a strong visual filled with&nbsp;colourful contrast&nbsp;and clever cuts, which&nbsp;push the vibrancy of the track’s sound.And Mahalia really enjoys doing some serious damage to the beloved wheels of a horrified&nbsp;'Softboi'.

Pip + Lib

Freddie Barrass

Rhys Warren

Joe Nkadi

Jonquil Lawrence

Beth Roberts

Nomad Editing Company

Dan Levy

Rascal Post

Alexa Haywood at Free Agent UK

Kim Jarrett

Atlantic Records

Mahalia ft AJ Tracey 'Roadside' by Pip + Lib

Mahalia-Featuring.-Aj-Tracey-'Roadside'-by-Pip+lib

On the release of her new album Sometimes I Might Be Introvert, Little Simz performs a 'home' version of standout single Woman for NPR's prestigious Tiny Desk live music series - directed by&nbsp;Jeremy Cole.The 20 minute live session for Tiny Desk features performances of four tracks:&nbsp;Introvert,&nbsp;I Love You&nbsp;I Hate You,&nbsp;Point and Kill - featuring guest vocalist Obongjayar - and Woman.

Jeremy Cole

Azal Robbani

Esteban Gimpelewicz

Little Simz 'Tiny Desk (Home) Concert' by Jeremy Cole

Little-Simz-'Woman---Little-Simz-|-Tiny-Desk-(home)-Concert'-by-Jeremy-Cole

Curtis J plays&nbsp;both the hunter and the hunted, in Meeks &amp; Frost's dynamic promo for The Man.&nbsp;Intercutting between a law enforcement office and a secret hideout somewhere in Nigeria, the enigmatic concept offers both perspectives in a high-octane narrative, whilst touching upon an underlying political message in its execution.&nbsp;Overlaid with subtitles to give clues as to the backstory, it's a polished and ambitious piece of work, confidently pulled off by the directing duo.&nbsp;[imgtoken data:1]

Henry Gill

Austin Phillips

James Tilyard

Aga Dziedzic

Pj Oamen

Gabriel Monk-lane

Patt3rned

Henry Howard

Wash

Stacey Macdonald

Marco Grey

Junior Agyeman-Owusu

Alternative

Curtis J 'The Man' by Meeks & Frost

Curtis-J-'The-Man'-by-Meeks-&-Frost

Following the release of Strong Womxn, Poppy Ajudha self-directs the fun and enchanting promo for Weakness.&nbsp;Opening with&nbsp;a mesmerising animation of lilting layers of plants and flowers, the visual match-cuts to the artist performing in a vibrant red venue, adorned with glittering styling and surrounded by life-size jungle props and art direction.&nbsp;Moving swiftly through several holographic vignettes, the video is a magical trip packed with charm and bold set pieces, and is a perfect match to the contemporary track.&nbsp;

Poppy Ajudha

Eno Enefiok

Ethan Lewis

Jake Buckley

Charlotte Davies

P C Williams

Kareem Jarche

Ollie Paxton

Yoomin Lee

Sarah Tucker

Poppy Ajudha 'Weakness' by Poppy Ajudha

Poppy-Ajudha-'Weakness'-by-Poppy-Ajudha

Rosie Matheson finds Finn Askew bouncing around his bedroom, thinking about his latest crush - and trying out a lot of different outfits - in the effervescent video for Peach.

Rosie Matheson

Olly Ginelli

George Harper

Piero Troffi

Vincenzo Marranghino

Jade Adeyemi

Flo Jones

Paul Donovan

Polydor Records

Lottie Toon

Finn Askew 'Peach' by Rosie Matheson

Finn-Askew--'Peach-'-by-Rosie-Matheson

Amun and friends take time for some R&amp;R in a luscious country mansion, in Pip + Lib's promo for Done Me.&nbsp;Centred on empowerment and flipping the script on usual UK rap videos, the concept boasts a series of relaxed vignettes, each coming together to celebrate what it means to be female and in charge of your own story.&nbsp;

Afzhal Robbani

Murren Tullett

Barney Coates

Francesca Catalano

Callum Collins

Regina Meessen

Nina Robinson

Bruno Downey

Yulia Bulashenko

Sony Music

Grant Sandy Phillips

Amun 'Done Me' by Pip + Lib

Amun-'Done-Me'-by-Pip-+-Lib

Nathan James Tettey directs a poignant promo for #OFB Bandokay and Double Lz, featuring&nbsp;Abra Cadabra.Dedicated to&nbsp;Mark Duggan and the&nbsp;innumerable black lives lost to police brutality, the video is a testament to the fight against racism throughout the world.Focused on a series of vignettes that visualise everyday life, the artists go about their daily routines, which are disrupted by a threatening&nbsp;group of men - undercover police who are a law unto themselves.&nbsp;Intercutting performance with documentary footage from a variety of Black Lives Matter marches, the video is a powerful statement, and a devastating mirror to our broken society.&nbsp;

Tia Varnnard

Production Manager

Videos featuring Tia Varnnard

2023 (1)

2022 (3)

2021 (6)

2020 (3)

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