OK Go are back doing what OK Go do... this time with the help of robots.The video for Love - the second from the band's first album in more than ten years - is a real OK Go special: an incredibly complex, brilliantly choreographed performance delivering a momentous visual experience - this time with a kaleidoscope theme being central to proceedings. And of course, it's achieved in a single take.It may not be quite at the scale than some of their most outlandish productions, such as filming in zero gravity, but this has the full spirit and essential creativity of an OK Go video from back in the days of Here It Goes Again, with a great deal of outstanding technical input from their latter work. It is designed to dazzle, and it succeeds.From the start we realise that mirrors are going to play a big role in this one. And then we find that mirrors are moving in choreographed motion on robotic arms. Soon lead singer Damian Kulash is embarking on a series of costume changes, while performing, including a mirror suit. He and the band move through through a series of connected sequences that, in the grand setting of a 19th century Budapest train station, has the faint aura of a Busby Berkeley production in the golden age of Hollywood.The full involvement of the robots with the mirrors - and the way they create kaleidoscopic effects and play tricks on the viewer - can only be explained by watching the fascinating Making Of video. But as in all their previous videos, Kulash has played the primary role in the devising of the video, collaborating with an array of talents. And also, in this case, 25 robots. Conceived in partnership with creative agency SpecialGuest, produced by 1stAveMachine, with technology integration by SpecialGuestX, it's co-directed by Kulash, with Aaron Duffy and Miguel Espada. Other partners were project management experts PMI (who also worked on the previous video for A Stone Only Rolls Downhill), Universal Robots, Ray-Ban and Meta. The band wear the Meta-enhanced Ray-Ban glasses quipped with camera, audio and voice assistant functions, which created footage for the BTS video.“I still can’t believe we pulled off Love in a single take," says Miguel Espada, co-director and executive creative technologist at SpecialGuestX. "For me, this video is a statement of how creative storytelling and cutting-edge technology can work together. It wouldn’t have been possible without the collaboration of humans and machines.” “This is the kind of branded partnership you dream of - a product that is uniquely suited to help push the creative in a way no other product could," says 1st AveMachine executive producer Andrew Geller. "We've poured so much into crafting something truly original, and seeing the behind-the-scenes through the band’s eyes as they navigate this wild run of visual sleight of hand makes it all the more special.” Finally, its worth pointing out something that may not be sufficiently recognised due to the fact he's also a musician: Damian Kulash is a genius-level creator in the artform of music videos. This video does not prove it - numerous other OK Go videos do that. It just reinforces it.Here's Damian, about the inspiration for the song Love that led to the video: “You know that dream where you’re somewhere familiar, maybe your childhood home, but there’s a door, one that was never there before, leading to some impossible magical place? Having children did that to my understanding of love. Suddenly, a huge new ballroom opened up off the little apartment I’ve inhabited so long - a whole new wing of love, grand and soaring and utterly overwhelming."It is endlessly amazing that we exist - little, conscious clusters of stardust occurring, apparently by chance, in the vast emptiness of the universe. And we get to experience love. It is unbelievable.”

LA-via-Australia artist Wons Phreely self-directs an impressive promo for his band's latest track The Faithful Heart, and facing up to one of their greatest fears - dancing in public. Band leader Wons - real name Justin Wonsly - has built a reputation for his creative, often unconventional music videos. This time, he was inspired by early viral one-shot videos from OK Go - like their classic 'treadmill' video Here It Goes Again - and set out to achieve a similar feat.“At first, dancing in a one-shot video felt like it might be a little too great a challenge, especially since I can’t really dance,” admits Wonsly. “Then I remembered a 1965 quote from Bob Dylan where he said, ‘I think of myself as a song and dance man.’ Something about that resonated with me, so we thought: 'challenge accepted.’”Captured in a theatrical, playful manner, the video has a calming vibe, which is at odds with the actual shoot day, which took place in an LA laundromat, filmed without an official permit. "I was ready for people to walk into the shot and start doing their laundry. We thought that would be kind of cool if it happened,” Wonsly recalls. “But I didn’t anticipate how hard it would be to concentrate on the choreography with people just stopping and staring at me. It was a pretty wild experience, trying to pull this off without technically having permission. We got away with a lot without making anyone upset, but honestly, it was all a blur.”A true testament to getting out of your comfort zone in the name of art, The Faithful Heart is an entertaining watch and a great showcase of the band.

Mad Max meets Easy Rider in John Angus Stewart's brilliant video for Aussie rockers Amyl & The Sniffers.It's beautiful, it's iconic, it sums up the rebellious spirit of the band - particularly their frontperson Amy Taylor, riding pillion on this motorcycle convoy through Joshua Tree.No helmets!

Harvey Pearson directs an intimate promo for Victor Ray, a stripped-back affair in a dark, minimalist studio environment.Pearson's video for Comfortable is focussed entirely on the performance of Ray - a singer who was born in Uganda and raised in Newcastle-upon-Tyne - without any extraneous conceptual elements. It's a powerful one-shot visual which matches the pace of the lilting track."With this video I wanted Victor's performance to be front and centre," Pearson confirms."We opted to capture it in a single, continuous shot, illuminated by one light source - immersing the audience and emphasising the intensity of Vic’s powerful delivery. Reacting to every move, the camera flows around him, accentuating this raw and powerful intimacy."