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Get the Promonews daily round up
John Wick meets the 9-5 slog in Relta's rousing promo for Jessie Reyez. The video for New York Baby boasts a clash of nostalgic, office-core aesthetics and action film mayhem, building to a bloody, visceral climax. Tied together by a rather breezy, anachronistic performance setup (complete with vintage Macs on plinths), it's a captivating, heart-pounding visual with plenty of standout moments.
Rob Ulitski - 23 days ago
Zac Dov Wiesel directs a dazzling Y2K-inspired promo for Audrey Nuna. The video for Mine features a clever central hook, hopping between an austere, industrial performance and a silver-tinged utopia, dripping with retrofuturistic excess. Diving fully into early 2000's aesthetics - namely Frutiger Aero, which is characterised by shiny, glossy textures and dreamlike futurism - the video sees Nuna cross over into different virtual worlds with the same dynamic performance and arresting style.Brilliant work from the creative team, who capture an iconic aesthetic through a contemporary lens.
Rob Ulitski - 5 months ago
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