Jak Payne directs an evocative promo for Demise Of Love - a collaboration between producers/alt rock pioneers Daniel Avery, James Greenwood's Ghost Culture and Working Men's Club.

The video for Strange Little Consequence sees WMC's Syd Minsky Sargeant perform whilst flanked by Avery and Greenwood within an abstract studio set - designed by art director Fin Sullivan - that's falling apart, littered with falling debris as it disintegrates around the three figures. 

Tied together by a breathless, quick-cut edit, it's a rousing promo with plenty of fun visual moments - and a great introduction to the new project.