Rob Ulitski - 27th Oct 2021

Eager directs a volatile animated promo for 404 Guild's Shortwave, one of the four new tracks released on the group's new EP, Guild Three: Open Water

Framed by footage of an older man listening to the track on a shortwave radio - the only live action segments of the concept - the bulk of the video is an intense, stimulating mirage of colour, texture and forms. The use of perspective and varied art disciplines creates a hypnotic experience, with a perpetually refreshing aesthetic.

"The visual language of the video is heavily influenced by the unnerving, restless energy of the track," says Eager - aka Ben Eager - who employs his painterly style over live action footage of the band performing. "The name of the track itself, Shortwave, became an important point of reference throughout." 

Credits

DirectorEager
ProducerEager
AnimationEager
EditorEager
ColouristNatalia Jaeger
Lead actorRoger Tonge
LabelDirty Hit
Other creditsColouring Assistants – Kitty Glavin, Sheona Turnbull, Tommy F. Cameron Live Action Filmed By – Iba Genestier Mgmt – Cal McRae

Rob Ulitski - 27th Oct 2021

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