Rob Ulitski - 10th Nov 2020

A little toy robot goes on a big adventure, in Richie Jenkins' charming promo for Deleo. 

Facing the world all on its own, the intrepid robot is met with all kinds of challenges as he journeys through a French city - from angry dogs through to clumsy humans - but faces it all with an optimistic outlook and drive to succeed in being reunited with his owner. 

Taking on the role of DoP and editor in addition to directing, Richie Jenkins delivers this passion project with gusto and creates a plucky hero from unlikely raw material in much the same way as Hammer & Tongs's milk carton in Blur's Coffee & TV. The result is a video for the alt-pop band that's universally appealing. 

Credits

DirectorRichie Jenkins
ProducerRichie Jenkins
EditorRichie Jenkins
ColouristNatasha Hicks
CommissionerDeleo
LabelMade It Records
Other creditsOliver Jenkins - Production Assistant

Rob Ulitski - 10th Nov 2020

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