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Gracey, Alexander 23 'Like That' by Fiona Jane Burgess

Promonews - 2nd Oct 2020

Gracey and Alexander 23 confront the ubiquitous aspects of our screen-dominated culture in Fiona Jane Burgess's snappy, VFX-fired video for Like That.

Switching between the real world and cyber space, courtesy of location, studio and greeenscreen shoots, the serious theme is wrapped within the conventional framework of a slick, upbeat pop video, powered by Gracey's winning presence.  

"We live in a world where we are constantly being watched and observed," comments Burgess. "We are monitored and analysed with the increasing threat of 'cancel culture' if we make one wrong comment. Whether it’s via digital surveillance cameras or our online interactions, it has become impossible to avoid being observed.

"This music video comments on the voyeuristic nature of the world we inhabit, and enters a virtual reality that sees Gracey and Alexander 23 stuck in cyber space. In this futuristic sci-fi world, we can change where we are just 'like that'..."

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Promonews - 2nd Oct 2020

Tags

  • VFX
  • Pop

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Credits

Production/Creative

Director
Fiona Jane Burgess
Producer
Frankie Willcock
Production Company
LEZ Creative
Executive Producer
Mary Calderwood
1st AD
Jack Meredith

Camera

Director of Photography
Eoin McLoughlin
Focus Puller
James Wicks
2nd AC
Jomar O'Meally

Lighting/Grip

Gaffer
Leon Pyszora

Art

Art Director
Meryn Cobbin

Wardrobe

Wardrobe
Cora Delaney
Make-up
Abbie May

Editorial

Editor
Rich Woolway
Editing company

Grading

Colourist
Rich Fearon
Colour grade company

Agent

Director's Representation

Commission

Commissioner
Emily Tedrake
Label
Polydor

Promonews - 2nd Oct 2020

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