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Hurts 'Somebody' by Grandmas

Rob Ulitski - 7th Aug 2020

Director duo Grandmas present a bold, surreal vision for Hurts, with a striking juxtaposition of human emotion and exotic birdlife. 

Hurts frontman Theo Hutchcraft is a wild, overwrought presence, striding purposefully through a city at night, thrown into shapes and distortions by the track. The city is mostly empty, apart from the sporadic appearance of spectacular ornothology: flamingo, vulture, and stork.

The birds represent the themes of toxic love and regrowth described in the passionate track Somebody: the carrion-pecking vulture embodies the idea of parasitic love; the flamingo, represents the colourful and limitless vision of what could be on the horizon; and the stork, displays the opportunity for a new beginning.

At some points Hutchcraft seems to be taking on the mannerisms of the birds, in a stand-out, intense performance, as he powers through the night. And the cinematic feel of the piece is elevated by striking cinematography - care of DoP Nick Morris - and off-kilter choreography, perfectly encapsulating the painful transition from a toxic past to an optimistic future.

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Rob Ulitski - 7th Aug 2020

Tags

  • Synth-Pop
  • New Wave
  • Alternative

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Credits

Production/Creative

Director
GRANDMAS
Producer
Manoela Chiabai
Production Company
Executive Producer
Martin Roker
Production Manager
Harry Morgan
1st AD
James Dyer

Camera

Director of Photography
Nick Morris
Focus Puller
Phil Heron

Lighting/Grip

Gaffer
Peter Bishop

Art

Art Director
Vicente Ben

Wardrobe

Make-up
Natasha Lawes

Casting

Lead actor
Theo Hutchcraft

Editorial

Editor
John Holloway

Grading

Colourist
Matthieu Toullet

Commission

Commissioner
John Hassay
Label
7 Seven Management

Rob Ulitski - 7th Aug 2020

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