Rob Ulitski - 6th Apr 2020

Erlendur Sveinsson directs a fast-paced road movie for Hosh & 1979. 

In the middle of an electrifying snow storm, a lone woman comes across an enigmatic stranger on a motorbike, who picks her up and helps her retrieve supplies from a car wreck and an abandoned house. They continue to journey together through the icy landscape and find solace in an unexpected place.

This is a tale full of twists and turns, with a hidden subliminal message about climate change, and Sveinsson and his DoP Asgrimur Gudbjartsson utilise the abundant, snowy landscape to great effect, experimenting with scale and composition whilst keeping the camera movement slow and deliberately understated.

AVAILABLE TO VIEW NOW ON THE LINK HERE. 

ERLENDUR SVEINSSON:

It was an unforgettable experience making this Post-Apocalyptic video during these crazy times. 

"I’ve had a road film brewing inside my head for the past couple of months. I was excited about the motorcycle in the snow and to play with elements of mystery and suspense.

"This was a very challenging project throughout and was made right before the worldwide spread of the Corona virus. The post production took place during quarantine which made for a unique experience. We made this with a nimble crew and everybody gave it their all.

"The video was shot in one long day right outside of Reykjavik, Iceland. The weather in Iceland can be quite unpredictable and we were surprised to find out on the shooting day that there was not a single cloud in the sky. That meant that we had to add clouds and storm elements to almost every single shot in post production. I worked with the extremely talented Jakob Thorhallsson on the VFX and he really went above and beyond creating this look.

"Me and Ási, the DOP, were aiming for an underexposed look and wanted to distort sharp lenses with film grain overlay. That’s why we shot this on the Masterprimes. Nicholas Liebing, our sound designer really gave it life and was able to design/mix the sound in a way where it really pulls
you into the music video.

"Overall it was an unforgettable experience making this Post-Apocalyptic video during these crazy times. I’m extremely happy with the result and thankful to the artist and the label for trusting me with this project."

Watch 'Hosh & 1979 ft. Jalja 'Midnight (The Hanging Tree)' by Erlendur Sveinsson' here

PRO Credits

Credits

DirectorErlendur Sveinsson
ProducerCarla Mooney
ProducerDelwyn Mooney
Director of PhotographyAsgrimur Gudbjartsson
2nd ACKatrin Erla Fridriksdottir
WardrobeAsthildur Gudlaugsdottir
EditorUlfur Teitur Traustason
ColouristJakob Thorhallsson
VFXJakob Thorhallsson
LabelSony
Other creditsService Producer: Palmey Helgadottir Service Production Company: Sensor Sound Designer: Nicolas Liebing Focus Puller: Godi Mar Gudbjornsson Drone Photography: Gudmundur Leifsson BTS: Gunnhildur Helga Katrinardottir

Rob Ulitski - 6th Apr 2020

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