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Lola Young '6 Feet Under' by Rianne White

Lola Young '6 Feet Under' by Rianne White

Rob Ulitski - 14th Nov 2019

Lola Young is trapped and alone in 6 Feet Under, directed by Rianne White. 

Slumped upon black gravel, new Island Records signing Lola Young is introduced to us through a slow reverse camera movement, revealing her to be in the middle of a dark abyss. Dressed in cherry red with lipstick to match, the surreal and almost nightmarish vision slowly pieces together a puzzle of shots - gold chains, multiple pissed-off German Shepherds and an intriguing location.

As we are drip-fed more information through these minimalist shots, we notice that Lola is controlling these dogs, effortlessly restraining them as she performs the track. 

Ending with a shrinking aspect ratio, suggesting she is in fact six-feet under, the video raises a few questions to keep viewers thinking, encouraging them to come to their own conclusions. One thing is for sure- it's a dark, sensual trip and an exciting debut for the artist. 

Watch 'Lola Young '6 Feet Under' by Rianne White' here

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Rob Ulitski - 14th Nov 2019

Tags

  • Performance
  • Pop

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Credits

Production/Creative

Director
Rianne White
Producer
Ben Pengilly
Production Company
Executive Producer
Mayling Wong
1st AD
Andrew Vanneck

Camera

Director of Photography
Focus Puller
Henry Owen
2nd AC
Owen Whitehead

Lighting/Grip

Gaffer
Leon Pyszora

Art

Art Director
Afra Zamara

Wardrobe

Wardrobe
Felippe Johann
Hair
David Wadlow
Make-up
Sasha O'Neill

Editorial

Editor
Jo Lewandowska
Editing company
Cut+Run

Grading

Colourist
Alex Gregory
Colour grade company
The Mill

Agent

Director's Representation

Commission

Commissioner
Laura Clayton
Label
Island Records

Rob Ulitski - 14th Nov 2019

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