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WizKid 'Joro' by Adriaan Louw

WizKid 'Joro' by Adriaan Louw

Promonews - 2nd Oct 2019

He's in Lagos, and she's in London, but WizKid can still make the girl move, in Adriaan Louw's latest video for the Afrobeat star.

The second videos for two new WizKid tracks - following Ghetto Love, released in September - the concept of the video for Joro is based on the idea that WizKid uses his music to create a spiritual connection with people around the world. And in this case, he connects with a female protagonist in London, causing her to progressively unwind her performance in a series of beautifully captured dance moves.

This concept is symbolic of the growth and power that West African music is currently having on a global scale, and at the same time also showcases its roots within London. The Joro video features London-based actress and dancer Georgia Curtis - herself of Nigerian and Spanish descent - who elegantly connects with WizKid's music, firstly on a deserted nighttime street, then in a beauty parlour, and finally in a more theatrical set-up.     

Watch 'WizKid 'Joro' by Adriaan Louw' here

Promonews - 2nd Oct 2019

Tags

  • Afrobeat

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Credits

Production/Creative

Director
Adriaan Louw
Producer
Natalie Uglow
Producer
Allison Swank
Production Company
FAMILIA
Executive Producer
Toby Walsham

Camera

Director of Photography
Thomas Hole
Director of Photography
Felix Seuffert

Art

Art Director
Stephanie Kevers

Wardrobe

Wardrobe
Barbara Ayozie

Casting

Lead actor
Georgia Curtis

Editorial

Editor
Paul Speirs

Grading

Colourist
Simon Bourne

VFX

Post production company
Framestore

Agent

Director's Representation
OB Management

Promonews - 2nd Oct 2019

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