Rob Ulitski - 8th Aug 2019

Black Saint have enlisted Icelandic vocal sensation BrÍet for Day Drinking, and in the video by Simon Lane, we see BrÍet and friends enjoying day-to-day life amid the rugged landscapes of Iceland.

They take a road trip, on a day where the sun never truly sets. The scenery looks magical, and the simple narrative invites us to focus on the natural beauty on-screen. There is an air of calm to the whole visual, not only in the setting, but also in the slow, deliberate camera movements, and hypnotising performance from BrÍet. 

The organic feel of the majority of the video is juxtaposed nicely with a more stylised, fashion-inspired performance setup. And Simon Lane's video finds greatness in small moments - whether it be a sweeping drone shot of the gorgeous scenery, or holding a take for a couple of seconds between lyrics, allowing us to see fleeting snapshots of BrÍet's vulnerable side.

A lovely video that is elevated by its unique location and considered artistry. 

PRO Credits


DirectorSimon Lane
ProducerDean Moore
Production CompanyClouded Vision
Executive ProducerMike Heath
Director of PhotographyJake Gabbay
CommissionerMarisa Garner

Rob Ulitski - 8th Aug 2019

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