Mahalia 'I Wish I Missed My Ex' by Andrew Litten
West Midlands girl Mahalia decamps to Los Angeles for her latest video, teaming up with Andrew Litten (who's last outings was a smashing New Orleans-set video for Youngboy Never Broke Again) and giving a classic video trope a modern spin.
Just like Spike Jonze's video for The Pharcyde's Drop and Jamie Thraves's for Coldplay's The Scientist we're in backwards-singing territory...
"The first time I heard IWIMME, I knew the track needed a big idea. I’ve always loved Spike Jonze’s video for Drop by the Pharcyde and decided to pay homage by creating a backwards music video with a contemporary spin.
"I hired a linguist from UCLA to teach Mahalia the song backwards which she surprisingly learned in two days. The DP, Dustin Lane, and I have always wanted to make something in our neighborhood, Highland Park. We chose family owned locations and hired a few extras while scouting the neighborhood.
"Mahalia’s reversed performance oozes spontaneity and confidence. I can’t thank her enough for joining us on the journey, as well as Atlantic Records for signing on to recreate this insane concept."
|Production Company||Voyager Creative|
|Executive Producer||Andrew Hutcheson|
|1st AD||John Klymshyn|
|Director of Photography||Dustin Lane|
|Focus Puller||James Teninty|
|2nd AC||Kieth Hudson|
|Editing company||Final Cut|
|Grading company||Electric Theatre Collective|
|Other credits||Head Of Production - David Brickel Post Producer (ETC)- Sara Gbadamosi 2nd AD - Terence Sims Production Designer - Katie Moest Steadicam Operator - Drew Weaver DIT - Dylan Hayes Swing - Emily Starks PA - Iliana Guevara Playback - Chioma Emenalom Playback - Marguax Nottenghem|
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