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David Knight - 11th Dec 2017

The second NERD video – or 'Tutorial' – directed by Scott Cudmore and Todd Tourso. Like the first it centres on phenomenal dancer Mette Towley, but the video for 1000 is more controversial, diving headlong into the polarised politics of the United States. 

Clearly influenced by the work of Arthur Jafa - the great Jay-Z 4:44 video, for example - and Beyoncé's Formation, it starts with clips of news footage - clashes between white nationalists and left-leaning protesters - in a seemingly unmediated way. There follows a break in the track to include a monologue by Mike Tyson at his boxing peak.

Thought-provoking stuff, although it may not be entirely clear what message we're supposed to take from this Tutorial.  


 

Credits

DirectorTodd Tourso
DirectorScott Cudmore
Production CompanyGood Company
Creative DirectorPhi Hollinger
Executive ProducerBrian Welsh
Executive ProducerJonathan Lia
ProducerStacey Thiel
Director of PhotographyMalik Sayeed
ChoreographerJaQuel Knight
Production designerBrandon Mendez
Lead actorMette Towley
StylistShirley Kurata
Hair & Make-upOlive Meyer
Hair & Make-upTina Martinez
EditorTaylor Ward
ColouristDave Hussey
Grading companyCompany 3
Post SupervisorAndrew Illson
Director's Rep (UK)Chloe Page at Lock It In

David Knight - 11th Dec 2017

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