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N.E.R.D. & Rihanna 'Lemon' by Todd Tourso & Scott Cudmore

David Knight - 6th Nov 2017

'Tutorial No.1: Lemon' begins with Rihanna shaving the head of dancer Mette Towley. After that, the video heralding the return of Pharrell Williams's band N.E.R.D. (with Ri-Ri) is all about Towley.

Todd Tourso and Scott Cudmore direct Towley's riveting performance, in contrasting sequences shot in LA and New York. And it's photographed by Malik Sayeed, and choreographed by JaQuel Knight, both veterans of Beyoncé's Formation video.

 

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David Knight - 6th Nov 2017

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  • Choreography

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Credits

Production/Creative

Director
Todd Tourso
Director
Scott Cudmore
Producer
Stacey Thiel
Production Company
Good Company
Executive Producer
Brian Welsh
Executive Producer
Jonathan Lia

Camera

Director of Photography
Malik Sayeed

Art

Art Director
Brandon Mendez
Art Director
Bryan Norvelle

Wardrobe

Stylist
Shirley Kurata
Hair & Make-up
Olive Meyer

Choreography

Choreographer
JaQuel Knight

Casting

Lead actor
Mette Towley

Editorial

Editor
Taylor Ward

Agent

Director's Rep (UK)
Lock It In

Misc

Creative Director
Phi Hollinger

David Knight - 6th Nov 2017

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