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Haim 'Want You Back' by Jake Schreier

David Knight - 23rd June 2017

One-take videos are no longer a rarity, that's for sure. And that's probably why the element of jeopardy that was associated with them, that sense of something momentous happening in real time, is not a given any more. But Jake Schreier's video for Haim's Want You Back aspires to be a modern-day Unfinished Sympathy. 

We're on Ventura Boulevard at dawn, and as Este Haim starts walking, then joined by sisters Danielle and Alana, it's uncannily deserted. And as the girls walk and occasionally sing, they are throwing dance moves that exactly reflect different parts in the song.

The way its made, in one continuous steadicam move, means it is clearly, imperfectly authentic. That in itself makes Want You Back compelling, and overall, it's the Haim event we've been waiting for. As they reveal, it took a while to get it right.

• MTV: Haim reveal how a car accident inspired their 'Want You Back' video 

big thanks to @jakeschreier for directing this one take magic on ventura blvd. we went with take 14 btw https://t.co/EZt4Iwo1SF pic.twitter.com/OMCMsE0V5a
 

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David Knight - 23rd June 2017

Tags

  • One shot video
  • Performance
  • Soft Rock

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Credits

Production/Creative

Director
Jake Schreier
Production Company
Executive Producer
Jackie Kelman Bisbee
Executive Producer
Alex Fisch

Camera

Director of Photography
Adam Newport-Berra

Choreography

Choreographer
Ian Eastwood
Choreographer
Haim
Choreographer
Francis and the Lights

Agent

Director's Rep (UK)

Commission

Commissioner
Semera Khan
Commissioner
Saul Levitz
Label
Polydor

Misc

Line Producer
Michelle Currinder
Line Producer
Tracy Broaddus

David Knight - 23rd June 2017

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